How To Use Marketing Channels To Drive Book Sales

Synopsis
Understanding how online and offline marketing channels can work together is essential for your book’s financial success. These channels, if consistently used together, can help you as an author achieve a sustainable competitive advantage. It will also help your book build a continuous stream of income. Here is a short discussion and explanation about book marketing channels, and how they can help you become a more successful author. Continue reading

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Posted in Book Marketing, Marketing, Marketing Channel, Marketing Plan, Offline Marketing, Online Marketing | Tagged , , , , , , , , , , | Leave a comment

Building A Profitable Business Based On Your Passion (Infographic)

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Building A Profitable Business Based On Your Passion Infographic, by Joseph C. Kunz, Jr.

Building A Profitable Business Based On Your Passion Infographic, by Joseph C. Kunz, Jr.

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My other posts about passion:
What Is Passion?
3 Questions To Help You Decide If Your Passion Can Become A Profitable Business
3 Questions To Help You Discover Your Passion

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Hashtags: #passion #business

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Posted in Business, Business Model, Business Plan, Career, Entrepreneurship, Infographic, Niche, Passion, Start-Up, Success | Tagged , , , , , , , , , | Leave a comment

The “Author-Expert” And The “Book-Buyer” Dynamic (Infographic)

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The-Author-Expert-And-The-Book-Buyer-Dynamic-Infographic

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Hashtags: #selfpublishing #bookmarketing

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Posted in Book Marketing, Buying Cycle, Customer Retention, Customers, Infographic, Marketing | Tagged , , , , , | Leave a comment

The 3-Stages Of The Buying Cycle (Infographic)

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The 3 Stages Of The Book Buying Cycle Infographic

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Hashtags: #selfpublishing #bookmarketing

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Posted in Book Marketing, Buying Cycle, Content Marketing, Infographic | Tagged , , , , , | Leave a comment

Understanding The 3-Stages Of The Buying Cycle Can Improve Your Book Sales

Synopsis
Helping book shoppers though the 3 stages of the buying cycle can dramatically improve your chances of making more book sales. If you understand what these 3 stages are about, and where the book shoppers are within that cycle, you will be able to fine-tune your marketing efforts and make them more effective and improve your book sales. Here is a quick explanation about the 3 stages of the buying cycle. Continue reading

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Posted in Book Marketing, Business Plan, Buying Cycle, Inbound Marketing, Marketing, Marketing Plan, Podcast | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic)

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Marketplace Or Heart: Where Do The Best Book Ideas- Originate (Infographic), by Joseph C. Kunz, Jr.

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Hashtags: #selfpublishing #bookmarketing

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Posted in Author Platform, Blogging, Book Marketing, Carnival Of The Indies, Credibility, Feedback, Market Research | Tagged , , , , | Leave a comment

The 4 Day Week – Does It Enhance Employee Productivity?

Thank you very much to Susie Page for sharing my quote about passion and happiness.

Thank you very much to Susie Page for sharing my quote about passion and happiness.

Read the full article at the Page Hardy Harris website.

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3 Steps To Creating A Winning Sell Sheet For Your Book

Synopsis
Sell sheets have a simple mission. To Sell More Books. They’re really just a way to showcase the benefits of your book in a concise and impelling way. And if your sell sheet is created and utilized skillfully, it can become a powerful marketing tool – especially when it’s included as part of your media kit. Continue reading

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Posted in Book Marketing, Marketing, Marketing Plan, Media Kit, Non-Fiction, Sell Sheet | Tagged , , , , , , | Leave a comment

The Big Book Of Business Quotations, by Johnnie L. Roberts

Thank you to Johnnie L. Roberts for publishing and sharing my business quote in his new book of business quotes.

The Big Book Of Business Quotations (Cover), by Johnnie L. Roberts

The Big Book Of Business Quotations (Cover), by Johnnie L. Roberts

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Posted in Business, Customer Retention, Customers, Entrepreneurship, Marketing, Quote, Small Business | Tagged , , , , , , | Leave a comment

Being A Working Dad – The Ultimate Balancing Act

Thank you to CJ of Deliriousdadd.com for sharing my quote "True wealth, success, and happiness can only be achieved by balancing our business life with the duty we have to our self and to our family."

Thank you to CJ of Deliriousdadd.com for sharing my quote “True wealth, success, and happiness can only be achieved by balancing our business life with the duty we have to our self and to our family.”

Read the full article at DeliriousDadd.com

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Hashtags: #career #success

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Posted in Career, Entrepreneurship, Motivation, Partnership, Passion, Personal Success, Spouse, Success | Tagged , , , , , , | Leave a comment