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Synopsis
Writing in “plain English” is a great way to make a good impression on your audience. This means writing in a way that makes your message easy to read and understand. It doesn’t matter who your audience is or what your subject matter is about. Every audience will benefit from writing that uses plain English. This will help you build a bigger audience and sell more books. Here are my 6 favorite tips to help you start.
What You Will Learn In This Post
1. You will learn how to simplify your non-fiction writing to make it easier to understand and remember.
2. You will learn how and why writing in plain English can help you build and retain a broader readership and following.
3. You will learn how and why writing in plain English will make you look smarter and your writing more powerful. Continue reading
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Synopsis
If you like to help people improve their own lives, careers, businesses, and relationships – by teaching, inspiring, and sharing your own knowledge and experiences – then you should be writing non-fiction. Here is a shortlist of my favorite reasons why you should be writing and selling your own non-fiction books.
What You Will Learn In This Post
1. You will learn why writing non-fiction is a great way to help satisfy your own needs and wants.
2. You will learn five amazing reasons you should want to start writing non-fiction books.
3. You will learn about some of the stumbling blocks that are no long-standing in your way. Continue reading
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This is an updated version of the post that was originally posted on September 22, 2011.
•Sub-title: How To Create “Royalty” Income For Life
•Author: Andras M. Nagy
•Publisher: Murine Communications
•Publication Date: 2011
•ISBN: 978-0-982499-41-2
•Author Website: None Continue reading
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Synopsis
My main goal here is to share with you how I create my book promo videos so that you can see the basic steps involved. With a little bit of research, some patience, some practice, and persistence, you should be able to make your own book promo video without too much hassle. Now get ready, because here is a quick run-down of the 4 main steps I follow in order to make my basic 1-minute book promo videos.
What You Will Learn In This Post
1. You will learn the 4 basic steps to create a simple book promo video for your own book.
2. You will learn exactly how I do it for the books that my wife and I self-publish.
3. You will learn which software I use, and where I post the completed video. Continue reading
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This post was originally published on March 24, 2011, and updated on March 12, 2020.
Synopsis
Understanding the terminology, jargon, terms-of-art, lingo, and slang, of the book publishing industry as a whole, can only help us become better and more successful at self-publishing. Here is a discussion of the terms “strippable” and “non-strippable” as they relate to printed books, and their covers.
What You Will Learn In This Post
1. You will learn the physical differences between a book that is considered strippable, and one that is not.
2. You will learn why a particular book is considered strippable, or it isn’t.
3. You will learn who is concerned and affected by these designations. Continue reading
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This is an updated version of the post that was originally posted on September 8, 2011.
•Sub-title: Famous Book Titles And How They Got That Way
•Author: Andre Bernard
•Publisher: W.W. Norton and Co.
•Date: 1996
•ISBN: 978-0-393314-36-6
•Author’s Website Continue reading
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Synopsis
Memorization is the fixing of information into your memory through sheer repetition. It’s a necessary first step in learning. Memorization of the fundamental terms and concepts of a difficult or new topic will provide a strong foundation for a deeper understanding of the more difficult concepts that will follow with additional study.
What You Will Learn In This Post
1. You’ll learn what memorization is and why it is important to learning.
2. You’ll learn ten tips that will help you set up an easy to follow studying system.
3. You’ll learn about mnemonics and how quickly you can create them. Continue reading
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Hashtags: #selfpublishing #bookmarketing
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Synopsis
Sincerity is extremely important to all of us because it helps to build trust with each other. And trust is one of the fundamental building blocks to developing a lasting and rewarding relationship. It’s especially important for non-fiction writers to display sincerity with their words. Readers can sense this, and will reward writers that they trust by following them, reading their articles, and buying their books. Here is a short discussion on the importance of writing with sincerity.
What You Will Learn In This Post
1. You’ll learn why sincerity is important to non-fiction writing.
2. You’ll learn how to define and understand sincerity.
3. You’ll learn about the important connection between sincerity and tone in your writing. Continue reading
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Synopsis
Why isn’t my non-fiction bookselling more copies? Why is my book a failure? Why don’t I feel successful as a self-publisher? These common questions can sometimes be difficult to answer very quickly. And the answer isn’t always as simple as it might seem at first glance. But there is hope for you and your book to achieve success. Here are 14 reasons your book might not be successful.
What You Will Learn In This Post
1. You’ll learn what steps you can take to fix your book and improve its sales.
2. You’ll learn how to start to define what success means for you and your book.
3. You’ll learn how and why introspective thinking about your book is essential to its success. Continue reading
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Synopsis
Here is an explanation of the process, or steps, involved in repurposing your blog posts into a saleable, money-making, format. It’s not a quick or easy way to make money from your blog posts. But, it is an interesting and practical way to take your blogging to a whole new level.
What You Will Learn In This Post
1. You’ll learn some easy ways to enhance your blog posts by repurposing content.
2. You’ll learn about the “value-added add-ons” that I create from my blog posts.
3. You’ll learn how creating quality blog posts can help you build credibility and make money too. Continue reading
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Synopsis
Repurposing your blog post is one of the smartest and easiest ways to spread your message to a wider and more varied audience. The more people that see it and read it, the more that will benefit from it, and you will sell more books. With these 5 steps, you can easily and quickly take that same written post, and change it into an audio podcast.
What You Will Learn In This Post
1. You will learn the quickest and easiest way to repurpose your blog post into a podcast.
2. You will learn what equipment and software you will need to create your podcast.
3. You will learn how to reformat your blog post into a podcast script. Continue reading
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Synopsis
This worksheet and questionnaire is simply a boiled down list to help you start to organize what you’ll need to begin building your first sell sheet. Part I is very straight forward, and it’s just a matter of filling in the blanks with some specific facts about your book. But, in Part II, you’ll need to give some honest thought and reflection about yourself, your book, and your audience.
What You Will Learn In This Post
1. You will learn the essential elements that are required for an effective sell sheet.
2. You will learn how to analyze and explain what you book is truly about.
3. You will learn that this process will force you to look at your book in a new way.
Continue reading
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Synopsis
One of the biggest marketing mistakes we non-fiction authors can make is to confuse the benefits and features that a reader will get if they buy our book. And, if you the author don’t understand how to explain the benefits and features of your own book, the reader/buyer will certainly be confused – which means that they won’t buy your book. So, here is a quick explanation to help you understand the basic differences between a book’s benefits, and a book’s features.
What You Will Learn In This Post
1. You will learn how to quickly define your book’s benefits.
2. You will learn how to quickly define your book’s features.
3. You will learn how and why benefits and features work together to help you sell more books. Continue reading