Here are two fundamental and powerful non-fiction writing techniques that will truly show your reading audience that you understand them and their issues. These two writing techniques, along with a hefty dose of sincerity, honesty, and respect for yourself, your subject matter, and the reader, will go a long way to helping you build an audience of readers, followers, and buyers.
What You Will Learn In This Article
1. You will learn why you need to write in such a way that helps you build an emotional connection with your readers.
2. You will learn how and why you need to talk to your readers, not at them, by using a respectful conversational tone.
3. You will learn how and why you need to convey your enthusiasm to the reader. Continue reading