Category Archives: Book Marketing

The Business Of Self-Publishing Podcast In The Top 25

Here is the current list on Feedspot Here is Feedspot’s Twitter page About Feedspot Hashtags: #selfpublishing #bookmarketing Related PostsThe Business Of Self-Publishing Podcast In The Top 10 The Business Of Self-Publishing Podcast Now On iHeartRadio 5 Selfishly Great And Satisfying … Continue reading

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How To Create A One Minute Book Promo Video in 4 Easy Steps

Synopsis My main goal here is to share with you how I create my book promo videos so that you can see the basic steps involved. With a little bit of research, some patience, some practice, and persistence, you should … Continue reading

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Respect Is Earned, Trust Is Gained (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to TheBusinessOfSelfPublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts2 Writing Tips to Show Your … Continue reading

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The Top Reasons Non-Fiction Books Do NOT Achieve Success

Synopsis Why isn’t my non-fiction bookselling more copies? Why is my book a failure? Why don’t I feel successful as a self-publisher? These common questions can sometimes be difficult to answer very quickly. And the answer isn’t always as simple … Continue reading

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Posted in Audience, Audience Needs, Author Platform, Authorship, Blogging, Book Cover, Book Marketing, Credibility, Market Research, Marketing, Marketing Plan, Non-Fiction, Pricing, Sales, Social Media, Success | Tagged , , , , , , , , , , , , , , , , | Comments Off on The Top Reasons Non-Fiction Books Do NOT Achieve Success

Sell Sheet Worksheet And Questionnaire For Self-Publishers

Click here to download this PDF ebook               Synopsis This worksheet and questionnaire is simply a boiled down list to help you start to organize what you’ll need to begin building your first sell … Continue reading

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Benefits Vs. Features: A Crucial Key to Selling More Books (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to Kunz On Publishing with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsStrippable Books Vs. Non-Strippable … Continue reading

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Benefits Vs. Features: A Crucial Key to Selling More Books

Synopsis One of the biggest marketing mistakes we non-fiction authors can make is to confuse the benefits and features that a reader will get if they buy our book. And, if you the author don’t understand how to explain the … Continue reading

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Needs And Wants Reduced To Its Simplest Terms (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to KunzOnPublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts7 Things Readers Notice When Picking … Continue reading

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Understanding Your Reader’s Needs AND Wants Can Lead To Higher Book Sales (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsMass-Market Paperback Books Vs. Trade Paperback … Continue reading

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Authors: If You Learn How To “Walk In Your Readers’ Shoes,” You WILL Sell More Books! (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsForeword Vs. Preface Vs. Introduction: A … Continue reading

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Successful Non-Fiction Authors Don’t Confuse “Empathy” With “Sympathy”

Synopsis Even though empathy and sympathy both involve your “feelings” about your readers, they refer to two distinctly different emotions. As an author, and book marketer, (and as an emotionally mature adult that is trying to help people) you must … Continue reading

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Posted in Book Marketing, Carnival Of The Indies, Empathy, Non-Fiction, Podcast, Sympathy | Tagged , , , , , , , , , , | Comments Off on Successful Non-Fiction Authors Don’t Confuse “Empathy” With “Sympathy”

5 Surefire Ways To Optimize Your Book’s Sell Sheet (Infographic)

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5 Surefire Ways To Optimize Your Book’s Sell Sheet

Synopsis In order to become, or remain, financially successful as a self-publisher, you must be able to quickly and effectively get your marketing message to your book-buying audience. Your book’s sell sheet is an excellent tool to do this. The … Continue reading

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Posted in Book Marketing, Call To Action, Carnival Of The Indies, Inbound Marketing, Offline Marketing, Online Marketing, Outbound Marketing, Sales, Sell Sheet | Tagged , , , , , , , , , , , | Comments Off on 5 Surefire Ways To Optimize Your Book’s Sell Sheet

All Blog Traffic Is Not Created Equal (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing

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Is A Large Platform Critical For An Author’s Success?

Synopsis Creating a huge platform with many thousands of followers might seem like the most obvious way to achieve success. But there’s more to it than that. A huge email list, and huge Twitter and Facebook following, are all great, … Continue reading

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The Foreword, Preface, And Introduction As Powerful Marketing Tools (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “Kunz On Publishing” with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsBook Dedications To Spur … Continue reading

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6 Things Readers Expect From Your Blog (Infographic)

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Testimonials And Endorsements (Infographic)

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10 More Reasons Why Self-Publishing Might Not Be For You (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsEbook, PDF, And EPUB: What Is … Continue reading

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Micro-Niche Marketing: Today’s Key To Financial Success (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. • This infographic also appears on Neil Patel’s website NeilPatel.com … Continue reading

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