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Tag Archives: Sell Sheet
Sell Sheet Worksheet and Questionnaire for Self-Publishers
Synopsis This worksheet and questionnaire is simply a boiled-down list to help you start to organize what you’ll need to begin building your first sell sheet. Part I is very straightforward, and it’s just a matter of filling in the … Continue reading
Posted in Marketing
Tagged Book Marketing, Sell Sheet, Sell Sheet Questionnaire, Sell Sheet Worksheet
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5 Surefire Ways to Optimize Your Book’s Sell Sheet (Infographic)
Updated December 10, 2022 View the full article that goes with this infographic
Posted in Marketing
Tagged Book Marketing, Copywriting, Marketing, Marketing Materials, Marketing Principles, Offline Marketing, One Sheet, Online Marketing, Outbound Marketing, Sales Sheet, Self-Publishing, Sell Sheet
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5 Surefire Ways to Optimize Your Book’s Sell Sheet
Updated December 10, 2022 Synopsis To become or remain financially successful as a self-publisher, you must be able to quickly and effectively get your marketing message to your book-buying audience. Your book’s sell sheet is an excellent tool to do … Continue reading
Posted in Marketing
Tagged Book Marketing, Copywriting, Marketing, Marketing Materials, Marketing Principles, One Sheet, Online Marketing, Outbound Marketing, Sales Sheet, Self-Publishing, Sell Sheet
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The Sell Sheet Book Cover Creation Screencast Video
This is a screencast video of me creating the book cover for my book “The Sell Sheet”. I have received some positive feedback about the design of this cover. So, I made this video as a fun way to give … Continue reading
Posted in Marketing
Tagged Book Cover, Sell Sheet, Video
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A Self-Publisher’s Guide To Creating A Powerful Sell Sheet (Infographic)
Updated December 10, 2022 View the full article that goes with this infographic
Posted in Marketing
Tagged Book Marketing, Infographic, One Sheet, Self-Publishing, Sell Sheet
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3 Steps to Creating a Winning Sell Sheet for Your Book
Synopsis Sell sheets have a simple mission. To Sell More Books. They’re really just a way to showcase the benefits of your book in a concise and impelling way. And if your sell sheet is created and utilized skillfully, it … Continue reading
Posted in Marketing
Tagged Book Marketing, Marketing, Media Kit, One Sheet, Product Sheet, Sell Sheet, Selling
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The 5 Basic Ingredients of Successful Book Marketing (Infographic)
Updated December 12, 2022 View the full article that goes with this infographic
Posted in Marketing
Tagged Book Marketing, Book Sales, Branding, Infographic, Sell Sheet
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Sell Sheet Terminology for Book Marketers
Synopsis Book sell sheets are an essential and integral part of a book’s marketing and publicity plans. For this reason, it is important for you to understand what goes into a great sell sheet. So, to help you get a … Continue reading
Posted in Marketing
Tagged Book Marketing, Book Promotion, Book Selling, Media Kit, One Sheet, Press Release, Sales Flyer, Self-Publishing, Sell Sheet
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The 5 Basic Ingredients of Successful Book Marketing
Synopsis In order to become a successful self-publisher, you will need to devote a large part of your life to marketing. This will encompass marketing yourself, as well as your book. Understanding these five ingredients will ensure that your book … Continue reading
Posted in Marketing
Tagged Book Marketing, Book Sales, Branding, Sell Sheet
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Sell Sheets: An Intro Guide for New Self-Publishers
Synopsis A sell sheet is a one-sheet flyer that gives some detailed information about a book and its author. Here is a short discussion of what a sell sheet is and is not, how to use it, and what information … Continue reading
Posted in Marketing
Tagged Book Marketing, Book Promotion, Book Selling, Media Kit, Sales Flyer, Self-Publishing, Sell Sheet
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5 Profitable Ways to Use Your Book’s Sell Sheet
Synopsis Your sell sheet is the equivalent of your book’s resume. And, because of this, it can become a very powerful and profitable marketing tool. The five places on this list are where you can most quickly get your sell … Continue reading
Posted in Marketing
Tagged Book Marketing, Marketing, Media Kit, One Sheet, Press Kit, Sell Sheet
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4 Hot Tips to Writing a Sell Sheet’s Call-To-Action (CTA)
Synopsis An effective call-to-action is the linchpin of a successful sell sheet. If it’s done right it can help generate greater book sales. The sell sheet’s call-to-action will play a pivotal role in making this happen. What You Will Learn … Continue reading
Posted in Marketing
Tagged Book Marketing, Book Sales, Call To Action, Copywriting, CTA, Marketing, Sell Sheet
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9 Tips on Writing a Great Description for a Non-fiction Book
Synopsis If your book’s description does not grab the reader by the collar, and quickly convince them that you have the answers that they are looking for, you are going to lose them. This short list of tips can improve … Continue reading
Posted in Marketing
Tagged Book Description, Book Marketing, Non-Fiction, One Sheet, Product Description, Sell Sheet
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4 Myths about Sell Sheets That Can Ruin Your Book Sales
Synopsis Understanding the myths and misperceptions that many self-publishers have about the role of their book’s sell sheet can dramatically improve a book’s overall success. Having a well-prepared and professional-looking sell sheet for your book will go a long way … Continue reading
Posted in Marketing
Tagged Book Marketing, Marketing Myths, Marketing Plan, Marketing Strategy, Media Kit, One Sheet, Sell Sheet, Social Networking
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5 Signs Your Sell Sheet Needs a Makeover
Updated September 14, 2023 Subtitle If your sell sheet driving is not driving the results you want or need, it might be time for a makeover Synopsis Is your sell sheet driving the results you want or need? If not, … Continue reading
Posted in Marketing
Tagged Book Marketing, Marketing Plan, Marketing Strategy, Media Kit, One Sheet, Sell Sheet
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7 Questions to Ask before Writing Your Book’s Sell Sheet
Synopsis A sell sheet is not as simplistic as it might first appear. It’s much more than a simple list of physical facts about your book, and a picture of you and your book. It’s a sophisticated and calculated strategic … Continue reading
Posted in Marketing
Tagged Book Marketing, Book Promotion, Book Selling, Media Kit, Sales Flyer, Self-Publishing, Sell Sheet
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What Makes a Great Sell Sheet?
Synopsis On its surface, the sell sheet might simply look like a static piece of marketing material. But, under the surface, it’s actually a practical, useful, and powerful marketing tool. Here’s a quick discussion of the 3 key ingredients needed … Continue reading
Posted in Marketing
Tagged Book Marketing, Design, Retail Sales, Sales, Self-Publishing, Sell Sheet
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5 Sell Sheet Design Secrets for Self-Publishers
Synopsis Just as you would make your book’s cover as attractive as possible, your sell sheet must also leave readers with a favorable first impression of you and your new book. Following these key design principles for your book’s sell … Continue reading
Posted in Marketing
Tagged Book Marketing, Design, Media Kit, One Sheet, Self-Publishing, Sell Sheet
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