Tag Archives: Self-Publishing

Authors: If You Learn How To “Walk In Your Reader’s Shoes,” You WILL Sell More Books! (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsAll Blog Traffic Is Not Created … Continue reading

Share Button
Posted in Book Marketing, Empathy, Non-Fiction, Sympathy | Tagged , , , , , , , , | Leave a comment

Successful Non-Fiction Authors Don’t Confuse “Empathy” With “Sympathy”

Synopsis Even though empathy and sympathy both involve your “feelings” about your readers, they refer to two distinctly different emotions. As an author, and book marketer, (and as an emotionally mature adult that is trying to help people) you must … Continue reading

Share Button
Posted in Book Marketing, Empathy, Non-Fiction, Podcast, Sympathy | Tagged , , , , , , , , , | Leave a comment

5 Surefire Ways To Optimize Your Book’s Sell Sheet (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic.

Share Button
Posted in Book Marketing, Sell Sheet | Tagged , , , , , , , , , , , | Leave a comment

5 Surefire Ways To Optimize Your Book’s Sell Sheet

Synopsis In order to become, or remain, financially successful as a self-publisher, you must be able to quickly and effectively get your marketing message to your book-buying audience. Your book’s sell sheet is an excellent tool to do this. The … Continue reading

Share Button
Posted in Book Marketing, Call To Action, Carnival Of The Indies, Inbound Marketing, Offline Marketing, Online Marketing, Outbound Marketing, Sales, Sell Sheet | Tagged , , , , , , , , , , , | Leave a comment

The 10 Reasons That Convinced Me To Become A Self-Publisher (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “Kunz On Publishing” with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts7 Tips To Working … Continue reading

Share Button
Posted in Business Model, Business Plan, Entrepreneurship, Self-Publishing, Traditional Publishing | Tagged , , , , | Leave a comment

10 More Reasons Why Self-Publishing Might Not Be For You (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts10 Amazing Low-Cost Ways To Market … Continue reading

Share Button
Posted in Book Marketing, Self-Publishing | Tagged , | Leave a comment

10 Reasons Why Self-Publishing Might Not Be For You (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts3 Easy Steps To Adding a … Continue reading

Share Button
Posted in Infographic, Self-Publishing | Tagged , | Leave a comment

The Top Reasons Non-Fiction Books Do NOT Achieve Success (Infographic)

Click on the image to enlarge it. How Do I Define Success? I believe that most of us that write and publish books are after two main things: 1. Some amount of financial return for the hard work we put … Continue reading

Share Button
Posted in Authorship, Infographic, Success | Tagged , , , , , | Leave a comment

Building A Powerful Book Foreword Takes Teamwork (Infographic)

Click on the image to enlarge it. Click here to view the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsBook Dedications To … Continue reading

Share Button
Posted in Book Marketing, Foreword, Front Matter, Infographic, Self-Publishing | Tagged , , , , | Leave a comment

The Strategic Advantage Of A Credible Book-Foreword-Author

Synopsis In order for a book foreword to give a book a substantial strategic advantage over all the other books competing for the same audience, it must be written by someone with a high level of believable credibility. And this … Continue reading

Share Button
Posted in Book Marketing, Credibility, Foreword, Marketing, Podcast | Tagged , , , , , , , | Leave a comment

Book Foreword Man To The Rescue! (Infographic)

Click on the image to enlarge it. Click here to view the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsForeword Vs. Preface … Continue reading

Share Button
Posted in Book Marketing, Foreword, Infographic | Tagged , , , , , | Leave a comment

The Introduction (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsStart A Self-Publishing Business While You … Continue reading

Share Button
Posted in Book Marketing, Infographic, Introduction, Non-Fiction, Self-Publishing, Writing | Tagged , , , , , , , | Leave a comment

A Self-Publisher’s Guide To Creating A Powerful Sell Sheet (Infographic)

Click on the image to enlarge it. Click here to download the pdf of this infographic. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic.

Share Button
Posted in Book Marketing, Infographic, Marketing, Media Kit, Sell Sheet | Tagged , , , , | Leave a comment

Mass-Market Paperback Books Vs. Trade Paperback Books (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to KunzOnPublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Mass-Market Paperback Books Vs. Trade Paperback Books … Continue reading

Share Button
Posted in Book Formats, Hard Cover, Infographic, Paperback, Strippable, Trade Paperback | Tagged , , , , , , , , | Leave a comment

How to Write a Book Foreword: A Checklist For Authors

Click here to download a free PDF of this checklist. Synopsis Here is a list of important questions that you should think about to help you make sure that you have written a full and complete foreword. Not all questions … Continue reading

Share Button
Posted in Endorsement, Foreword, Front Matter, Non-Fiction, Promotion, Self-Publishing, Writing | Tagged , , , , , , , | 2 Comments

Self-Publishing Superstars: BookExpo And BookCon 2017

Me and my wife Michele, with COO of IBPA Terry Nathan, at BookExpo/BookCon 2017 at the Javitz Center in New York City. Our newest book was on display in the IBPA booth, and I did a video interview with IBPA … Continue reading

Share Button
Posted in Book Marketing, BookCon, BookExpo, Self-Publishing | Tagged , , , | Leave a comment

How To Use Marketing Channels To Drive Book Sales

Synopsis Understanding how online and offline marketing channels can work together is essential for your book’s financial success. These channels, if consistently used together, can help you as an author achieve a sustainable competitive advantage. It will also help your … Continue reading

Share Button
Posted in Book Marketing, Marketing, Marketing Channel, Marketing Plan, Offline Marketing, Online Marketing | Tagged , , , , , , , , , , | Leave a comment

The “Author-Expert” And The “Book-Buyer” Dynamic (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsGoogle’s Cat And Mouse SEO Game … Continue reading

Share Button
Posted in Book Marketing, Buying Cycle, Customer Retention, Customers, Infographic, Marketing | Tagged , , , , , | Leave a comment

The 3-Stages Of The Buying Cycle (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing

Share Button
Posted in Book Marketing, Buying Cycle, Content Marketing, Infographic | Tagged , , , , , | Leave a comment

Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Marketplace Or Heart: Where Do The Best Book Ideas Originate? … Continue reading

Share Button
Posted in Author Platform, Blogging, Book Marketing, Carnival Of The Indies, Credibility, Feedback, Market Research | Tagged , , , , | Leave a comment