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Tag Archives: Self-Publishing
Authors: If You Learn How To “Walk In Your Readers’ Shoes,” You WILL Sell More Books! (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsNeeds And Wants Reduced To Its … Continue reading
Posted in Book Marketing, Empathy, Non-Fiction, Sympathy
Tagged Audience, Book Marketing, emotional intelligence, empathy, feelings, Marketing, Non-Fiction, Self-Publishing, sympathy
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Successful Non-Fiction Authors Don’t Confuse “Empathy” With “Sympathy”
Synopsis Even though empathy and sympathy both involve your “feelings” about your readers, they refer to two distinctly different emotions. As an author, and book marketer, (and as an emotionally mature adult that is trying to help people) you must … Continue reading
Posted in Book Marketing, Empathy, Non-Fiction, Podcast, Sympathy
Tagged Audience, Book Marketing, emotional intelligence, empathy, feelings, Marketing, Non-Fiction, Podcast, Self-Publishing, sympathy
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5 Surefire Ways To Optimize Your Book’s Sell Sheet (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic.
5 Surefire Ways To Optimize Your Book’s Sell Sheet
Synopsis In order to become, or remain, financially successful as a self-publisher, you must be able to quickly and effectively get your marketing message to your book-buying audience. Your book’s sell sheet is an excellent tool to do this. The … Continue reading
Posted in Book Marketing, Call To Action, Carnival Of The Indies, Inbound Marketing, Offline Marketing, Online Marketing, Outbound Marketing, Sales, Sell Sheet
Tagged Book Marketing, Carnival Of The Indies, Copywriting, Marketing, marketing materials, Marketing Principles, One Sheet, Online Marketing, Outbound Marketing, Sales Sheet, Self-Publishing, Sell Sheet
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The 10 Reasons That Convinced Me To Become A Self-Publisher (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “Kunz On Publishing” with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts7 Tips To Working … Continue reading
10 More Reasons Why Self-Publishing Might Not Be For You (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsWho Should Be Acknowledged In Your … Continue reading
10 Reasons Why Self-Publishing Might Not Be For You (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts3 Easy Steps To Adding a … Continue reading
The Top Reasons Non-Fiction Books Do NOT Achieve Success (Infographic)
Click on the image to enlarge it. How Do I Define Success? I believe that most of us that write and publish books are after two main things: 1. Some amount of financial return for the hard work we put … Continue reading
Posted in Authorship, Infographic, Success
Tagged Book Publishing, Critical-Acclaim, Financial Success, Publishing Mistakes, Self-Publishing, Success
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Building A Powerful Book Foreword Takes Teamwork (Infographic)
Click on the image to enlarge it. Click here to view the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsBook Dedications To … Continue reading
Posted in Book Marketing, Foreword, Front Matter, Infographic, Self-Publishing
Tagged Book Marketing, Foreword, Front Matter, Infographic, Self-Publishing
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The Strategic Advantage Of A Credible Book-Foreword-Author
Synopsis In order for a book foreword to give a book a substantial strategic advantage over all the other books competing for the same audience, it must be written by someone with a high level of believable credibility. And this … Continue reading
Posted in Book Marketing, Credibility, Foreword, Marketing, Podcast
Tagged Author Platform, Authorship, Book Marketing, Credibility, Expertise, Foreword, Self-Publishing, Trustworthiness
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Book Foreword Man To The Rescue! (Infographic)
Click on the image to enlarge it. Click here to view the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsThe Business Of … Continue reading
Posted in Book Marketing, Foreword, Infographic
Tagged Book Foreword, Book Marketing, Foreword, Front Matter, Infographic, Self-Publishing
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The Introduction (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsStart A Self-Publishing Business While You … Continue reading
A Self-Publisher’s Guide To Creating A Powerful Sell Sheet (Infographic)
Click on the image to enlarge it. Click here to download the pdf of this infographic. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to “KunzOnPublishing.com” with this graphic.
Posted in Book Marketing, Infographic, Marketing, Media Kit, Sell Sheet
Tagged Book Marketing, Infopgraphic, One Sheet, Self-Publishing, Sell Sheet
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Mass-Market Paperback Books Vs. Trade Paperback Books (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to KunzOnPublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Mass-Market Paperback Books Vs. Trade Paperback Books … Continue reading
How to Write a Book Foreword: A Checklist For Authors
Click here to download a free PDF of this checklist. Synopsis Here is a list of important questions that you should think about to help you make sure that you have written a full and complete foreword. Not all questions … Continue reading
Posted in Endorsement, Foreword, Front Matter, Non-Fiction, Promotion, Self-Publishing, Writing
Tagged Endorsement, Foreword, Front Matter, Marketing, Non-Fiction, Promotion, Self-Publishing, Writing
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Self-Publishing Superstars: BookExpo And BookCon 2017
Me and my wife Michele, with COO of IBPA Terry Nathan, at BookExpo/BookCon 2017 at the Javitz Center in New York City. Our newest book was on display in the IBPA booth, and I did a video interview with IBPA … Continue reading
Posted in Book Marketing, BookCon, BookExpo, Self-Publishing
Tagged Book Marketing, BookCon, BookExpo, Self-Publishing
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How To Use Marketing Channels To Drive Book Sales
Synopsis Understanding how online and offline marketing channels can work together is essential for your book’s financial success. These channels, if consistently used together, can help you as an author achieve a sustainable competitive advantage. It will also help your … Continue reading
Posted in Book Marketing, Marketing, Marketing Channel, Marketing Plan, Offline Marketing, Online Marketing
Tagged Book Marketing, Book Sales, Distribution Channel, Marketing Channel, Marketing Plan, Multi-Channel, Offline Marketing, Online Marketing, Sales Channel, Self-Publishing, Social Media
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The “Author-Expert” And The “Book-Buyer” Dynamic (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsThe Rise Of Brands In Google’s … Continue reading
The 3-Stages Of The Buying Cycle (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing
Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Marketplace Or Heart: Where Do The Best Book Ideas Originate? … Continue reading
