Tag Archives: Self-Publishing

The Top Reasons Non-Fiction Books Do NOT Achieve Success (Infographic)

How Do I Define Success? I believe that most of us that write and publish books are after two main things: 1. Some amount of financial return for the hard work we put into creating and publishing our books; and, … Continue reading

Share Button
Posted in Authorship, Infographic, Success | Tagged , , , , , | Leave a comment

Building A Powerful Book Foreword Takes Teamwork (Infographic)

Click here to view the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsSell Sheet Questionnaire For Self-Publishers Step Into Your Reader’s Shoes … Continue reading

Share Button
Posted in Book Marketing, Foreword, Front Matter, Infographic, Self-Publishing | Tagged , , , , | Leave a comment

The Strategic Advantage Of A Credible Book-Foreword-Author

Synopsis In order for a book foreword to give a book a substantial strategic advantage over all the other books competing for the same audience, it must be written by someone with a high level of believable credibility. And this … Continue reading

Share Button
Posted in Book Marketing, Credibility, Foreword, Marketing, Podcast | Tagged , , , , , , , | Leave a comment

Book Foreword Man To The Rescue! (Infographic)

Click here to view the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts9 Tips On Writing A Great Description For A Non-Fiction … Continue reading

Share Button
Posted in Book Marketing, Foreword, Infographic | Tagged , , , , , | Leave a comment

The Introduction (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts7 Questions To Ask Before Writing Your Book’s Sell … Continue reading

Share Button
Posted in Book Marketing, Infographic, Introduction, Non-Fiction, Self-Publishing, Writing | Tagged , , , , , , , | Leave a comment

A Self-Publisher’s Guide To Creating A Powerful Sell Sheet (Infographic)

Click image to enlarge. Click here to download the pdf of this infographic. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic.

Share Button
Posted in Book Marketing, Infographic, Marketing, Media Kit, Sell Sheet | Tagged , , , , | Leave a comment

Mass-Market Paperback Books Vs. Trade Paperback Books (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to KunzOnPublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Mass-Market Paperback Books Vs. Trade Paperback Books (Infographic) https://t.co/fxt4nsVLki @jckunzjr … Continue reading

Share Button
Posted in Book Formats, Hard Cover, Infographic, Paperback, Strippable, Trade Paperback | Tagged , , , , , , , , | Leave a comment

How to Write a Book Foreword: A Checklist For Authors

Click here to download a free PDF of this checklist. Synopsis Here is a list of important questions that you should think about to help you make sure that you have written a full and complete foreword. Not all questions … Continue reading

Share Button
Posted in Endorsement, Foreword, Front Matter, Non-Fiction, Promotion, Self-Publishing, Writing | Tagged , , , , , , , | 2 Comments

How To Use Marketing Channels To Drive Book Sales

Synopsis Understanding how online and offline marketing channels can work together is essential for your book’s financial success. These channels, if consistently used together, can help you as an author achieve a sustainable competitive advantage. It will also help your … Continue reading

Share Button
Posted in Book Marketing, Marketing, Marketing Channel, Marketing Plan, Offline Marketing, Online Marketing | Tagged , , , , , , , , , , | Leave a comment

The “Author-Expert” And The “Book-Buyer” Dynamic (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts2 Essential Ingredients That Make A Book Foreword Great … Continue reading

Share Button
Posted in Book Marketing, Buying Cycle, Customer Retention, Customers, Infographic, Marketing | Tagged , , , , , | Leave a comment

The 3-Stages Of The Buying Cycle (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts7 Questions To Ask Before Writing Your Book’s Sell … Continue reading

Share Button
Posted in Book Marketing, Buying Cycle, Content Marketing, Infographic | Tagged , , , , , | Leave a comment

Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic) https://t.co/kTYaqRFp7x — … Continue reading

Share Button
Posted in Author Platform, Blogging, Book Marketing, Carnival Of The Indies, Credibility, Feedback, Market Research | Tagged , , , , | Leave a comment

The 5 Elements Of Successful Online Marketing (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts10 More Small-Business Start-Up Mistakes To Avoid Start A … Continue reading

Share Button
Posted in Book Marketing, Business Plan, Infographic, Marketing | Tagged , , , , | Leave a comment

Computer-Data Backup-Strategy For Self-Publishers (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Computer-#Data Backup-Strategy For Self-Publishers (Infographic) https://t.co/LyRZwzOdTW @jckunzjr #selfpub — Carla Douglas (@CarlaJDouglas) January … Continue reading

Share Button
Posted in Business Management, Computers, Data Management, Encryption, Infographic, Self-Publishing, Small Business, Technology | Tagged , , , , , , , , , | Leave a comment

Computer-Data Backup-Strategy For Self-Publishers

Synopsis Protecting your computer’s data files is something every self-publisher must know about and deal with before it’s too late. Therefore, it’s essential that you keep the back-up process simple and automatic. It’s also imperative to create multiple copies, on-site, … Continue reading

Share Button
Posted in Business Management, Computers, Data Management, Encryption, Podcast, Self-Publishing, Small Business, Technology | Tagged , , , , , , , , | Leave a comment

Sell Sheet Terminology For Book Marketers

Synopsis Book sell sheets are an essential and integral part of a book’s marketing and publicity plans. For this reason, it is important for you to understand what goes into a great sell sheet. So, to help you get a … Continue reading

Share Button
Posted in Book Marketing, Bookstore Sales, Business Plan, Marketing, Media Kit, Podcast, Publicity, Sell Sheet | Tagged , , , , , , , , | Leave a comment

Sell Sheets: An Intro Guide For New Self-Publishers

Synopsis A sell sheet is a one-sheet flyer that gives some detailed information about a book and its author. Here is a short discussion of what a sell sheet is and is not, how to use it, and what information … Continue reading

Share Button
Posted in Book Marketing, Carnival Of The Indies, Inbound Marketing, Podcast, Sell Sheet, Uncategorized | Tagged , , , , , , , , | Leave a comment

10 Reasons Self-Publishers Should Avoid Selling To Bookstores

Synopsis Trying to get bookstores to accept your book and give it shelf space is very time-consuming, difficult to achieve, and can become very costly for the self-publisher. Here are ten good reasons that a new self-publisher should AVOID spending … Continue reading

Share Button
Posted in Bookstores, Carnival Of The Indies, Distribution, Podcast, Retail Sales, Sales | Tagged , , , , | Leave a comment

Differentiation And Positioning For Authors

Synopsis In order to become a financially successful author, you must learn how to differentiate and position yourself and your book as the go-to person and book that will help the readers solve their problems. This is not a difficult … Continue reading

Share Button
Posted in Author Platform, Authorship, Book Marketing, Differentiation, Niche, Positioning | Tagged , , , , , , , , | Leave a comment

11 Free Testimonial Sources For Non-Fiction Authors

Synopsis Testimonials from a wide variety of people is a great way to bring credibility, exposure (eyeballs), and higher sales for your book. Here are eleven sources to find free testimonials that you can use to help promote your book … Continue reading

Share Button
Posted in Authorship, Book Marketing, Endorsement, Non-Fiction, Podcast, Testimonial | Tagged , , , , , , , | Leave a comment