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Tag Archives: Nonfiction
2 Writing Tips to Show Your Non-fiction Readers That You Understand Them
Updated January 30, 2023 Subtitle Easy writing techniques that will help you attract, connect, and hold on to your readers Synopsis Here are two fundamental and powerful non-fiction writing techniques to show your readers that you understand them and their … Continue reading
Posted in Book Marketing
Tagged Blogging, Book Marketing, Book Sales, Consumer Needs, Consumer Wants, Non-Fiction, Nonfiction, Reader Needs, Reader Wants, Writing
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6 Simple Tips for Writing Non-fiction in Plain English
Updated January 30, 2023 Subtitle A powerful writing technique that will help you build a bigger audience and sell more books Synopsis Writing in “plain English” is a great way to make a good impression on your audience. This technique … Continue reading
Posted in Writing
Tagged big words, Blogging, clear communication, clichés, Contractions, convoluted sentences, Copywriting, Emotional Connection, fancy words, formal writing, inflated vocabulary, informal writing, jargon, keeping it real, laymen’s terms, natural voice, Non-Fiction, Nonfiction, ornate words, personable writing, plain and simple, plain English, sentence structure, slang, the art of writing, Writing, writing style, Writing Voice
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How To Create A One Minute Book Promo Video in 4 Easy Steps
Synopsis My main goal here is to share with you how I create my book promo videos so that you can see the basic steps involved. With a little bit of research, some patience, some practice, and persistence, you should … Continue reading
Posted in Book Marketing, Promo Video, YouTube
Tagged Book Marketing, Book Promo Video, Facebook, Non-Fiction, Nonfiction, Promo Video, Twitter, Youtube
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Benefits vs. Features: A Crucial Key to Selling More Books
Updated December 9, 2022 View the full post that goes with this infographic
Posted in Book Marketing
Tagged Authorship, Back Cover Copy, Benefits, Book Design, Book Marketing, Book Selling, Copywriting, Differentiation, Features, Infographic, Nonfiction, Perception, Problem, Product Benefits, Product Features, Value, Value Added
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Benefits vs. Features: A Crucial Key to Selling More Books
Updated December 26, 2022 Subtitle If you cannot explain the benefits and features of your book, the readers will not buy it Synopsis One of the biggest marketing mistakes we non-fiction authors can make is confusing the benefits and features … Continue reading
Posted in Book Marketing
Tagged Authorship, Back Cover Copy, Benefits, Book Design, Book Marketing, Book Selling, Bookselling, Copywriting, Differentiation, Features, Nonfiction, Perception, Podcast, Problem, Product Benefits, Product Features, Value, Value Added
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Understanding Your Reader’s Needs and Wants Can Lead To Higher Book Sales
Updated January 22, 2023 Subtitle Needs versus wants in non-fiction book marketing Synopsis Your needs and wants, as an author, can be surprisingly and distinctly different than those of your readers. But, once you realize these differences between you and … Continue reading
Posted in Book Marketing
Tagged Book Marketing, Book Sales, Consumer Needs, Consumer Wants, Emotional Connection, Needs, Nonfiction, Reader Needs, Reader Wants, Wants
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Understanding Your Reader’s Needs AND Wants Can Lead To Higher Book Sales (Infographic)
Updated December 11, 2022 View the full article that goes with this infographic
Posted in Audience Needs, Book Marketing, Infographic, Reader Needs, Wants And Needs
Tagged Book Marketing, Book Sales, Consumer Needs, Consumer Wants, Infographic, Nonfiction, Reader Needs, Reader Wants
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