Tag Archives: Marketing

6 Basic Things Every Reader Wants From Your Blog

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction The blog is now the most basic and essential marketing tool needed for today’s small businesses. Your blog … Continue reading

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Posted in Blogging, Branding, Content Creation, Edocument, Inbound Marketing, Marketing, Media, New Media, Social Media | Tagged , , , , , , , , , | 5 Comments

Social Marketing Compass (Infographic)

This infographic provides a compass to give a visual of social marketing and the different directions one could take in their social media marketing strategy. It shows how different methods can appeal to different consumer sentiments. Related PostsHow To Earn … Continue reading

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Posted in Inbound Marketing, Infographic, Marketing, New Media, Social Media | Tagged , , , , | 1 Comment

New Media Marketing (Infographic)

One of many industries affected by the Internet age has definitely been marketing. Because marketing is all about communication, the Internet has proved to be a certified playground for marketing professionals. Learn how the Web has changed the game in … Continue reading

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10 Basic Steps To Setting-Up Your Blog

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction It is absolutely essential that you get your blog up and running as quickly as possible. As soon … Continue reading

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Posted in Article Marketing, Blogging, Book Marketing, Branding, Carnival Of The Indies, Content Creation, Content Marketing, Marketing, Niche, Promotion, Start-Up | Tagged , , , , , , , , , , | 16 Comments

Psychology Behind Consumer Spending (Infographic)

We may live in a consumer culture, but this doesn’t guarantee success for every business. It’s vital to analyze consumer spending habits, preferences and responses to tailor your business correctly. Here are some of the driving forces behind why consumers … Continue reading

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10 Ways To Increase Sales (Infographic)

Customers are always the core of any business. However, customers now require more personalized attention than ever before. Luckily, businesses can easily accomplish this by embracing analytics and new technologies that will help them build unprecedented relationships with their customers. … Continue reading

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Book Marketing: The Foreword, Preface, And Introduction As Powerful Marketing Tools

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction The Self-Publisher’s Mantra Yes, a book’s foreword, preface, and introduction are different. And each has a different purpose. … Continue reading

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Posted in Book Marketing, Foreword, Front Matter, Introduction, Marketing, Preface, Writing | Tagged , , , , , , | Leave a comment

37 Tips For Writing A Book’s Foreword

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. 1. Read the book. Understand the message. 2. Reading the Table of Contents and one chapter alone is not … Continue reading

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Posted in Endorsement, Foreword, Front Matter, Marketing, Promotion, Testimonial, Writing | Tagged , , , , , , | 8 Comments

Jump-Start Your Self-Publishing Adventure In 10 Steps

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. 10 Steps To Self-Publishing Your First Book These ten steps will help you painlessly jump-start your new business adventure. … Continue reading

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Posted in Blogging, Business Model, Ebook, Entrepreneurship, Epublishing, Management, Marketing, Niche, POD, Self-Publishing, Spouse | Tagged , , , , , , , , , , , | 3 Comments

Getting A Big Name To Write Your Book’s Foreword: An Introduction For Self-Publishers

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction Getting a notable VIP, industry guru, or media celebrity to write the foreword for your book is a … Continue reading

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Posted in Endorsement, Foreword, Front Matter, Marketing, Promotion | Tagged , , , , | 6 Comments

How To Write A Book Foreword: A Checklist For Authors

Here is a list of questions to help you make sure that you have written a full and complete foreword. Not all questions here will apply to your foreword. But, these questions should help you to take a critical look at what you have written and help you fine-tune your foreword. Continue reading

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Posted in Endorsement, Foreword, Front Matter, Marketing, Promotion, Writing | Tagged , , , , , | 11 Comments

How To Write A Book Foreword: Step by Step

It is essential that you remember that the foreword of a book is a very important selling tool for the book. It must establish credibility for the author and the book. It must be short and concise. You can help make the reader want to read the book by making an emotional connection with the reader. Talk to the reader as if you were talking to a friend. Keep it engaging and tell an interesting story. Continue reading

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Posted in Endorsement, Foreword, Front Matter, Marketing, Promotion, Writing | Tagged , , , , , | 28 Comments

27 Websites For Managing, Promoting, And Marketing Your Self-Published Books

Here is a list of websites that I have found to be essential to managing, promoting, and marketing my publishing business and my publications. They are listed in a random order: Continue reading

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Posted in Blogging, Management, Marketing, Promotion, Websites | Tagged , , , , | 2 Comments

The 10 Pros Of Self-Publishing

1. Retain control of your publication: This is probably the most important reason.
2. Keep larger percentage of the profits: You are going to work long hard hours to bring your finished publication to the market, you should benefit financially as much as possible.
3. Get your publication into the market very fast: Traditional publishers can take many, many months to do what a self- […] Continue reading

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Posted in Distribution, Entrepreneurship, General, Marketing, Self-Publishing | Tagged , , , , , , , , , , , , | Leave a comment

What Is Self-Publishing?

Self-publishing is where you, the author, bypass all the intermediaries that are involved in traditional publishing. These intermediaries do the editing, designing, illustrating, marketing, promotion, etc. of your book. As a self-publisher these functions will typically be your job. Although, you can easily hire people to do these functions for you and still be considered a self-publisher. As a self-publisher you get to choose which functions you want to do, and which ones you need […] Continue reading

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Posted in Self-Publishing | Tagged , , , , , , , , , , | 1 Comment