Tag Archives: Marketing Materials

5 Surefire Ways to Optimize Your Book’s Sell Sheet (Infographic)

Updated December 10, 2022 View the full article that goes with this infographic

Posted in Marketing | Tagged , , , , , , , , , , , | Comments Off on 5 Surefire Ways to Optimize Your Book’s Sell Sheet (Infographic)

5 Surefire Ways to Optimize Your Book’s Sell Sheet

Updated December 10, 2022 Synopsis To become or remain financially successful as a self-publisher, you must be able to quickly and effectively get your marketing message to your book-buying audience. Your book’s sell sheet is an excellent tool to do … Continue reading

Posted in Marketing | Tagged , , , , , , , , , , | Comments Off on 5 Surefire Ways to Optimize Your Book’s Sell Sheet

Direct Mail Marketing vs. Email Marketing: What’s Best for Your Small Business?

Synopsis Direct mail marketing and email marketing both have their advantages and disadvantages. But, both are an efficient and cost-effective way to find new customers, make new sales, up-sell to current customers, and stay connected with existing customers. And best … Continue reading

Posted in Small Business | Tagged , , , , , , , , , | Comments Off on Direct Mail Marketing vs. Email Marketing: What’s Best for Your Small Business?

Direct Mail Marketing for the Self-Publisher

Synopsis Many self-publishers have probably forgotten the power of this marketing strategy – or don’t believe that this method can work for a tech-savvy self-publisher. But, for the authors of non-fiction, especially those that own a business, a book’s marketing … Continue reading

Posted in Marketing | Tagged , , , , , , , , , , | Comments Off on Direct Mail Marketing for the Self-Publisher