Tag Archives: Emotional Connection

Understanding Your Reader’s Needs AND Wants Can Lead To Higher Book Sales

Posted on March 14, 2019 by Joseph C. Kunz, Jr.

Synopsis Your needs and wants, as an author, can be surprisingly and distinctly different than those of your reader. But, once you realize these differences between you and the reader, you can then focus your attention on truly understanding who … Continue reading →

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Posted in Audience Needs, Emotional Connection, Needs, Reader Needs, Sales, Wants, Wants and Needs | Tagged , , , , , , , , , | Leave a comment

2 Essential Ingredients That Make A Book Foreword Great

Posted on September 29, 2016 by Joseph C. Kunz, Jr.

Synopsis A foreword is an essential marketing tool for your non-fiction book. If it’s written properly, and with some understanding and forethought about its role in your book’s success, it can have a substantial impact on your book sales. In … Continue reading →

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Posted in Book Marketing, Carnival Of The Indies, Credibility, Foreword, Motivation, Non-Fiction, Podcast, Self-Publishing, Writing | Tagged , , , , , , , , , | Leave a comment

2 Essential Ingredients That Make A Book Foreword Great

Posted on June 3, 2015 by Joseph C. Kunz, Jr.

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction A foreword is an essential marketing tool for your non-fiction book. If it is written properly, and with … Continue reading →

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Posted in Book Marketing, Carnival Of The Indies, Credibility, Foreword, Motivation, Non-Fiction, Self-Publishing, Writing | Tagged , , , , , , , , | Leave a comment