Tag Archives: Design

What Makes A Great Sell Sheet?

Synopsis On its surface, the sell sheet might simply look like a static piece of marketing material. But, under the surface, it’s actually a practical, useful, and powerful marketing tool. Here’s a quick discussion of the 3 key ingredients needed … Continue reading

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Posted in Book Marketing, Design, Podcast, Retail Sales, Sales, Self-Publishing, Sell Sheet | Tagged , , , , , , | Leave a comment

What Is Self-Publishing?: A Quick Overview

Synopsis Self-publishing is where you, the author, bypass all the intermediaries that are involved in traditional publishing. These intermediaries do the editing, designing, illustrating, marketing, promotion, etc. of your book. As a self-publisher, you get to choose which functions you … Continue reading

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10 Common Mistakes To Avoid When Self-Publishing Your Non-Fiction Book

Synopsis If you have any hope of your book becoming popular and selling, it must look and read like a professionally designed and edited book. This will immediately show your audience that you have respect for yourself, your readers, and … Continue reading

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Posted in Book Cover, Design, Front Matter, ISBN's, Podcast, Retail Sales, Self-Publishing | Tagged , , , , , , , | 4 Comments

The Book Buyer’s Decision-Making Process

Synopsis What must your book do to convince your audience to ignore the other books and buy your book? I’ve outlined some crucial questions that you must deal with as a self-publisher if you want the buyer to choose your … Continue reading

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Posted in Amazon, Book Marketing, Design, Foreword, Introduction, Podcast, Websites | Tagged , , , , , , | Leave a comment

5 Sell Sheet Design Secrets For Self-Publishers

Synopsis Just as you would make your book’s cover as attractive as possible, your sell sheet must also leave readers with a favorable first impression of you and your new book. Therefore, you must make sure that you’ve created an … Continue reading

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Posted in Book Marketing, Design, Marketing, Media Kit, Podcast, Sell Sheet | Tagged , , , , , , | Leave a comment

Top 10 Book Cover Design Tips For Self-Publishers

Synopsis You must first realize that a book’s cover is the equivalent of a product’s packaging. You must figure out what needs to be on that cover in order for a buyer to choose your book over the many others … Continue reading

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Posted in Book Cover, Book Marketing, Carnival Of The Indies, Design, Podcast, Retail Sales, Sales | Tagged , , , , , , , | Leave a comment

The 10 Commandments To Becoming A Financially Successful Self-Publisher

Click here to download this PDF ebook               Synopsis Creating your first book might seem like a daunting task at first glance. But, by devoting some time and effort to it, you should be … Continue reading

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Posted in Blogging, Bookstore Sales, Design, Ebook, Epublishing, Niche, Podcast, Self-Publishing, Testimonial | Tagged , , , , , , , , | Leave a comment