Tag Archives: Copywriting

5 Surefire Ways To Optimize Your Book’s Sell Sheet (Infographic)

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5 Surefire Ways To Optimize Your Book’s Sell Sheet

Synopsis In order to become, or remain, financially successful as a self-publisher, you must be able to quickly and effectively get your marketing message to your book-buying audience. Your book’s sell sheet is an excellent tool to do this. The … Continue reading

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Posted in Book Marketing, Call To Action, Inbound Marketing, Offline Marketing, Online Marketing, Outbound Marketing, Sales, Sell Sheet | Tagged , , , , , , , , , , | Leave a comment

4 Hot Tips To Writing A Sell Sheet’s “Call-To-Action”

Synopsis An effective call-to-action is the linchpin of a successful sell sheet. If it’s done right it can help generate greater book sales. The sell sheet’s call-to-action will play a pivotal role in making this happen. What You Will Learn … Continue reading

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7 Types Of Testimonials: The Good, The Bad, And The Ugly

Synopsis Testimonials need to be one of the key ingredients of your book’s marketing plan. If they’re created and utilized properly, they can have a very positive impact on your sales. This list gives you a quick run-down of a … Continue reading

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Posted in Book Marketing, Carnival Of The Indies, Front Matter, Marketing Plan, Podcast, Testimonial, Writing | Tagged , , , , , , , , , | Leave a comment

4 Tips To Writing Better Calls-To-Action: A Guide For Self-Publishers

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction Any sell sheet without an effective call-to-action (CTAs) is missing a huge opportunity. These simple yet targeted phrases … Continue reading

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