Tag Archives: Book Selling

Benefits Vs. Features: A Crucial Key to Selling More Books (Infographic)

Posted on July 16, 2019 by Joseph C. Kunz, Jr.

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to Kunz On Publishing with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsSell Sheet Worksheet And … Continue reading →

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Posted in Book Marketing, Bookstore Sales, Copywriting, Design, Features, Sales | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Benefits Vs. Features: A Crucial Key to Selling More Books

Posted on July 15, 2019 by Joseph C. Kunz, Jr.

Synopsis One of biggest marketing mistakes we non-fiction authors can make is to confuse the benefits and features that a reader will get if they buy our book. And, at first glance, it might seem a little difficult to understand … Continue reading →

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Posted in Benefits, Book Marketing, Bookstore Sales, Copywriting, Design, Features, Sales | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Sell Sheet Terminology For Book Marketers

Posted on November 24, 2016 by Joseph C. Kunz, Jr.

Synopsis Book sell sheets are an essential and integral part of a book’s marketing and publicity plans. For this reason, it is important for you to understand what goes into a great sell sheet. So, to help you get a … Continue reading →

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Posted in Book Marketing, Bookstore Sales, Business Plan, Marketing, Media Kit, Podcast, Publicity, Sell Sheet | Tagged , , , , , , , , | Leave a comment

Sell Sheets: An Intro Guide For New Self-Publishers

Posted on November 17, 2016 by Joseph C. Kunz, Jr.

Synopsis A sell sheet is a one-sheet flyer that gives some detailed information about a book and its author. Here is a short discussion of what a sell sheet is and is not, how to use it, and what information … Continue reading →

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Posted in Book Marketing, Carnival Of The Indies, Inbound Marketing, Podcast, Sell Sheet, Uncategorized | Tagged , , , , , , , , | Leave a comment

7 Questions To Ask Before Writing Your Book’s Sell Sheet

Posted on August 22, 2016 by Joseph C. Kunz, Jr.

Click here to download a free PDF of this worksheet and questionnaire. Synopsis A sell sheet is not as simplistic as it might first appear. It’s much more than a simple list of physical facts about your book, and a … Continue reading →

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Posted in Book Marketing, Media Kit, Podcast, Promotion, Sales, Self-Publishing, Sell Sheet | Tagged , , , , , , , | Leave a comment

7 Questions To Ask Before Writing Your Book’s Sell Sheet

Posted on November 21, 2014 by Joseph C. Kunz, Jr.

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction A sell sheet is not as simplistic as it might first appear. It is much more than a … Continue reading →

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Posted in Book Marketing, Media Kit, Promotion, Sales, Self-Publishing, Sell Sheet | Tagged , , , , , , | Leave a comment

Sell Sheet Terminology For New Self-Publishers

Posted on November 18, 2014 by Joseph C. Kunz, Jr.

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Book sell sheets are an essential and integral part of a book’s marketing and publicity plans. And having a … Continue reading →

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Posted in Book Marketing, Bookstore Sales, Business Plan, Marketing, Media Kit, Publicity, Sell Sheet | Tagged , , , , , , | Leave a comment

Sell Sheets: A Guide For New Self-Publishers

Posted on March 16, 2014 by Joseph C. Kunz, Jr.

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. What Is A Sell Sheet? A sell sheet (sometimes called a “one-sheet” or a “tip-sheet”) is a one-sheet flyer … Continue reading →

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Posted in Book Marketing, Inbound Marketing, Sell Sheet | Tagged , , , , , , | 2 Comments