Tag Archives: Book Sales

2 Writing Tips to Show Your Non-fiction Readers You Understand Them

Updated September 24, 2023 Subtitle Easy writing techniques that will help you attract, connect, and hold on to your readers Synopsis Here are two fundamental and powerful non-fiction writing techniques to show your readers that you understand them and their … Continue reading

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Understanding Your Reader’s Needs and Wants Can Lead To Higher Book Sales

Updated January 22, 2023 Subtitle Needs versus wants in non-fiction book marketing Synopsis Your needs and wants, as an author, can be surprisingly and distinctly different than those of your readers. But, once you realize these differences between you and … Continue reading

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Understanding Your Reader’s Needs and Wants Can Lead To Higher Book Sales (Infographic)

Updated December 11, 2022 View the full article that goes with this infographic

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How to Use Marketing Channels to Drive Book Sales

Updated February 7, 2023 Subtitle Combining online and offline marketing channels is vital to selling books long term Synopsis Understanding how online and offline marketing channels can work together is essential for your book’s financial success. If consistently used together, … Continue reading

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Understanding the 3-Stages of the Buying Cycle Can Improve Your Book Sales

Synopsis Helping book shoppers through the 3 stages of the buying cycle can dramatically improve your chances of making more book sales. If you understand what these 3 stages are about, and where the book shoppers are within that cycle, … Continue reading

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The 5 Basic Ingredients of Successful Book Marketing (Infographic)

Updated December 12, 2022 View the full article that goes with this infographic

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The 5 Basic Ingredients of Successful Book Marketing

Synopsis In order to become a successful self-publisher, you will need to devote a large part of your life to marketing. This will encompass marketing yourself, as well as your book. Understanding these five ingredients will ensure that your book … Continue reading

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10 Reasons Self-Publishers Should Avoid Selling to Bookstores

Updated September 5, 2023 Subtitle Getting bookstores to accept your book and give it shelf space is time-consuming, difficult to achieve, and costly Synopsis Getting bookstores to accept your book and give it shelf space is time-consuming, difficult to achieve, … Continue reading

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2 Amazon Marketing Tools to Help Make Your Book a Financial Success

Synopsis Amazon provides two very powerful and easy-to-use tools to get our books in front of millions of potential readers and buyers. Together these two tools help form the basic foundation of an author’s marketing plan. So, to help get … Continue reading

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4 Hot Tips to Writing a Sell Sheet’s Call-To-Action (CTA)

Synopsis An effective call-to-action is the linchpin of a successful sell sheet. If it’s done right it can help generate greater book sales. The sell sheet’s call-to-action will play a pivotal role in making this happen. What You Will Learn … Continue reading

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2 Essential Ingredients That Make a Book Foreword Great

Updated December 4, 2022 Subtitle A well-crafted foreword can substantially improve your book sales Synopsis A foreword is an essential marketing tool for your non-fiction book. If written correctly and with some understanding and forethought about its role in your … Continue reading

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