Tag Archives: Book Sales

How To Use Marketing Channels To Drive Book Sales

Synopsis Understanding how online and offline marketing channels can work together is essential for your book’s financial success. These channels, if consistently used together, can help you as an author achieve a sustainable competitive advantage. It will also help your … Continue reading

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Posted in Book Marketing, Marketing, Marketing Channel, Marketing Plan, Offline Marketing, Online Marketing | Tagged , , , , , , , , , , | Leave a comment

Understanding The 3-Stages Of The Buying Cycle Can Improve Your Book Sales

Synopsis Helping book shoppers though the 3 stages of the buying cycle can dramatically improve your chances of making more book sales. If you understand what these 3 stages are about, and where the book shoppers are within that cycle, … Continue reading

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Posted in Book Marketing, Business Plan, Buying Cycle, Inbound Marketing, Marketing, Marketing Plan, Podcast | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

The 5 Basic Ingredients Of Successful Book Marketing (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsThe Top Reasons Non-Fiction Books Do NOT Achieve Success … Continue reading

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The 5 Basic Ingredients Of Successful Book Marketing

Synopsis In order to become a successful self-publisher, you will need do devote a large part of your life to marketing. This will encompass marketing yourself, as well as your book. Understanding these five ingredients will insure that your book … Continue reading

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Posted in Book Marketing, Branding, Carnival Of The Indies, Podcast, Sell Sheet | Tagged , , , , , | Leave a comment

10 Reasons Self-Publishers Should Avoid Selling To Bookstores

Synopsis Trying to get bookstores to accept your book and give it shelf space is very time-consuming, difficult to achieve, and can become very costly for the self-publisher. Here are ten good reasons that a new self-publisher should AVOID spending … Continue reading

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Posted in Bookstores, Carnival Of The Indies, Distribution, Podcast, Retail Sales, Sales | Tagged , , , , | Leave a comment

2 Amazon Marketing Tools To Help Make Your Book A Financial Success

Synopsis Amazon provides two very powerful and easy-to-use tools to get our books in front of millions of potential readers and buyers. Together these two tools help form the basic foundation of an author’s marketing plan. Related Posts12 Ways to … Continue reading

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Posted in Affiliate Marketing, Amazon, Blogging, Book Marketing, Podcast, Reviews | Tagged , , , , , , , , , | Leave a comment

4 Hot Tips To Writing A Sell Sheet’s “Call-To-Action”

Synopsis An effective call-to-action is the linchpin of a successful sell sheet. If it’s done right it can help generate greater book sales. The sell sheet’s call-to-action will play a pivotal role in making this happen. What You Will Learn … Continue reading

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Posted in Book Marketing, Call To Action, Copywriting, Podcast | Tagged , , , , , , , | 1 Comment

2 Essential Ingredients That Make A Book Foreword Great

Synopsis A foreword is an essential marketing tool for your non-fiction book. If it’s written properly, and with some understanding and forethought about its role in your book’s success, it can have a substantial impact on your book sales. In … Continue reading

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Posted in Book Marketing, Carnival Of The Indies, Credibility, Foreword, Motivation, Non-Fiction, Podcast, Self-Publishing, Writing | Tagged , , , , , , , , , | Leave a comment

2 Essential Ingredients That Make A Book Foreword Great

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction A foreword is an essential marketing tool for your non-fiction book. If it is written properly, and with … Continue reading

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Posted in Book Marketing, Carnival Of The Indies, Credibility, Foreword, Motivation, Non-Fiction, Self-Publishing, Writing | Tagged , , , , , , , , | Leave a comment

4 Tips To Writing Better Calls-To-Action: A Guide For Self-Publishers

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction Any sell sheet without an effective call-to-action (CTAs) is missing a huge opportunity. These simple yet targeted phrases … Continue reading

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The 5 Basic Ingredients Of Successful Book Marketing

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction In order to become a successful self-publisher, you will need do devote a large part of your life … Continue reading

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To Buy Or Not To Buy: How A Book-Buyer Decides

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. The Book Buyer’s Decision Process Introduction As a self-publisher you must understand how a potential customer will determine if … Continue reading

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Posted in Book Marketing, Bookstore Sales, Sales Cycle | Tagged , , , | Leave a comment

7 Amazon Tools To Help Market Your Book Like A Professional

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. As an author and self-publisher it is absolutely essential that you have a presence on Amazon. And luckily for … Continue reading

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Posted in Affiliate Marketing, Amazon, Blogging, Book Marketing, Carnival Of The Indies, Sales, Self-Publishing | Tagged , , , , , , , , , , | 6 Comments

You Should Read This Before You Write That (Infographic)

If your latest get rich scheme is to write a book and watch the money roll in you might want to roll your eyes over to this infographic. The competition for readers is fierce and the book publishers know it. … Continue reading

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