Tag Archives: Book Marketing

How To Use Marketing Channels To Drive Book Sales

Synopsis Understanding how online and offline marketing channels can work together is essential for your book’s financial success. These channels, if consistently used together, can help you as an author achieve a sustainable competitive advantage. It will also help your … Continue reading

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Posted in Book Marketing, Marketing, Marketing Channel, Marketing Plan, Offline Marketing, Online Marketing | Tagged , , , , , , , , , , | Leave a comment

The “Author-Expert” And The “Book-Buyer” Dynamic (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsMass-Market Paperback Books Vs. Trade Paperback Books (Infographic) Mass-Market … Continue reading

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Posted in Book Marketing, Buying Cycle, Customer Retention, Customers, Infographic, Marketing | Tagged , , , , , | Leave a comment

The 3-Stages Of The Buying Cycle (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsPersonalize Your Foreword With Anecdotes To Make It More … Continue reading

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Understanding The 3-Stages Of The Buying Cycle Can Improve Your Book Sales

Synopsis Helping book shoppers though the 3 stages of the buying cycle can dramatically improve your chances of making more book sales. If you understand what these 3 stages are about, and where the book shoppers are within that cycle, … Continue reading

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Posted in Book Marketing, Business Plan, Buying Cycle, Inbound Marketing, Marketing, Marketing Plan, Podcast | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic) https://t.co/kTYaqRFp7x — … Continue reading

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Posted in Author Platform, Blogging, Book Marketing, Carnival Of The Indies, Credibility, Feedback, Market Research | Tagged , , , , | Leave a comment

3 Steps To Creating A Winning Sell Sheet For Your Book

Synopsis Sell sheets have a simple mission. To Sell More Books. They’re really just a way to showcase the benefits of your book in a concise and impelling way. And if your sell sheet is created and utilized skillfully, it … Continue reading

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Posted in Book Marketing, Marketing, Marketing Plan, Media Kit, Non-Fiction, Sell Sheet | Tagged , , , , , , | Leave a comment

The 5 Basic Ingredients Of Successful Book Marketing (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsForeword Vs. Preface Vs. Introduction: A Guide For Self-Publishers … Continue reading

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The 5 Elements Of Successful Online Marketing (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsWriting A One-Page Business Plan: 5 Questions A Self-Publisher … Continue reading

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Sell Sheet Terminology For Book Marketers

Synopsis Book sell sheets are an essential and integral part of a book’s marketing and publicity plans. For this reason, it is important for you to understand what goes into a great sell sheet. So, to help you get a … Continue reading

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Posted in Book Marketing, Bookstore Sales, Business Plan, Marketing, Media Kit, Podcast, Publicity, Sell Sheet | Tagged , , , , , , , , | Leave a comment

The 5 Basic Ingredients Of Successful Book Marketing

Synopsis In order to become a successful self-publisher, you will need do devote a large part of your life to marketing. This will encompass marketing yourself, as well as your book. Understanding these five ingredients will insure that your book … Continue reading

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Posted in Book Marketing, Branding, Carnival Of The Indies, Podcast, Sell Sheet | Tagged , , , , , | Leave a comment