Tag Archives: Author Platform

Differentiation And Positioning For Authors

Synopsis In order to become a financially successful author, you must learn how to differentiate and position yourself and your book as the go-to person and book that will help the readers solve their problems. This is not a difficult … Continue reading

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Posted in Author Platform, Authorship, Book Marketing, Differentiation, Niche, Positioning | Tagged , , , , , , , , | Leave a comment

10 Basic Steps To Setting-Up Your Blog

Synopsis If you now have expertise in a particular topic, and have built up a body of work that you have written, you need to break that work down into a format that is blog friendly. There is a learning … Continue reading

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Posted in Article Marketing, Blogging, Book Marketing, Branding, Carnival Of The Indies, Content Creation, Content Marketing, Marketing, Niche, Podcast, Promotion, Start-Up | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Do The Best Book Ideas Originate In The Marketplace Or In The Heart Of The Author?

Marketplace Or Heart: Where Do The Best Book Ideas Originate? Synopsis This is one of the initial big questions would-be authors ask when they finally decide that they want to write their first book. The answer is not as elusive as many … Continue reading

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Posted in Author Platform, Blogging, Carnival Of The Indies, Credibility, Feedback, Market Research, Podcast | Tagged , , , , , , , , , , , , , , | Leave a comment

How A Book Foreword Can Help An Author’s Career

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction A credible book foreword can, and should be, a powerful marketing tool for the author of the book, … Continue reading

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Posted in Author Platform, Authorship, Book Marketing, Career, Foreword, Reputation, Strategy, Writing | Tagged , , , , , | Leave a comment

Do Authors Need A Large Platform?

Introduction It is critical that an author have a well-established platform. But it is not imperative that it be a large platform. In today’s “new-media” world, it is not necessarily about the numbers anymore. It is now about “engagement” with … Continue reading

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Posted in Audience, Author Platform, Blogging, Book Marketing, Carnival Of The Indies, Platform, Social Media | Tagged , , , , , | Leave a comment

Do The Best Book Ideas Originate In The Marketplace Or In The Heart Of The Author?

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction Do the best book ideas originate in the marketplace OR in the heart of the author? This is … Continue reading

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Posted in Author Platform, Blogging, Carnival Of The Indies, Credibility, Feedback, Market Research | Tagged , , , , , , , , , , , , , | Leave a comment