Category Archives: Promotion

Endorsement Vs. Testimonial: A Guide For Self-Publishers

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction It is essential for a self-publisher to understand the differences between an endorsement and a testimonial. Each plays … Continue reading

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Posted in Book Marketing, Endorsement, Front Matter, Promotion, Testimonial | Tagged , , , , | 4 Comments

Foreword Vs. Preface Vs. Introduction: A Guide For Self-Publishers

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction It is essential for a self-publisher to understand the differences between the foreword, preface, and introduction of a … Continue reading

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Posted in Book Marketing, Foreword, Front Matter, Introduction, Preface, Promotion, Writing | Tagged , , , , , , | 34 Comments

37 Tips For Writing A Book’s Foreword

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. 1. Read the book. Understand the message. 2. Reading the Table of Contents and one chapter alone is not … Continue reading

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Posted in Endorsement, Foreword, Front Matter, Marketing, Promotion, Testimonial, Writing | Tagged , , , , , , | 8 Comments

Using Testimonials And Endorsements to Promote Your Book: A Guide For Self-Publishers

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Testimonials and endorsements must be an integral part of your self-published-book promotion program. These testimonials and endorsements should be … Continue reading

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Posted in Endorsement, Foreword, Front Matter, Promotion, Testimonial | Tagged , , , , | 13 Comments

Getting A Big Name To Write Your Book’s Foreword: An Introduction For Self-Publishers

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction Getting a notable VIP, industry guru, or media celebrity to write the foreword for your book is a … Continue reading

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Posted in Endorsement, Foreword, Front Matter, Marketing, Promotion | Tagged , , , , | 6 Comments

How To Write A Book Foreword: A Checklist For Authors

Here is a list of questions to help you make sure that you have written a full and complete foreword. Not all questions here will apply to your foreword. But, these questions should help you to take a critical look at what you have written and help you fine-tune your foreword. Continue reading

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Posted in Endorsement, Foreword, Front Matter, Marketing, Promotion, Writing | Tagged , , , , , | 11 Comments

How To Write A Book Foreword: Step by Step

It is essential that you remember that the foreword of a book is a very important selling tool for the book. It must establish credibility for the author and the book. It must be short and concise. You can help make the reader want to read the book by making an emotional connection with the reader. Talk to the reader as if you were talking to a friend. Keep it engaging and tell an interesting story. Continue reading

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Posted in Endorsement, Foreword, Front Matter, Marketing, Promotion, Writing | Tagged , , , , , | 28 Comments

27 Websites For Managing, Promoting, And Marketing Your Self-Published Books

Here is a list of websites that I have found to be essential to managing, promoting, and marketing my publishing business and my publications. They are listed in a random order: Continue reading

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Posted in Blogging, Management, Marketing, Promotion, Websites | Tagged , , , , | 2 Comments