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Category Archives: Promotion
Questions To Ask Yourself BEFORE Writing Your Book’s Introduction
Synopsis Your book’s Introduction is a crucial first step for readers. It prepares them for what’s to come AND ignites their interest to read on. This makes your book’s Introduction an important marketing tool for your book. Here is a … Continue reading
Posted in Book Marketing, Front Matter, Introduction, Promotion, Writing
Tagged Authorship, Book Introduction, Book Marketing, Customer Needs, Podcast, Publishing, Self-Publishing, Writing
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7 Questions To Ask BEFORE Writing Your Book’s Sell Sheet
Synopsis A sell sheet is not as simplistic as it might first appear. It’s much more than a simple list of physical facts about your book, and a picture of you and your book. It’s a sophisticated and calculated strategic … Continue reading
Posted in Book Marketing, Media Kit, Podcast, Promotion, Sales, Self-Publishing, Sell Sheet
Tagged Book Marketing, Book Promotion, Book Selling, Media Kit, Podcast, Sales Flyer, Self-Publishing, Sell Sheet
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Getting a Big Name to Write Your Book’s Foreword
Synopsis Getting a “big-name” to write the foreword for your book is a great way to jump-start bigger sales and get positive publicity for your book. If you’re an unknown author, getting a notable leader in your field to write … Continue reading
Posted in Credibility, Endorsement, Foreword, Front Matter, Podcast, Promotion
Tagged Credibility, Endorsements, Foreword, Guru, Podcast, Promotion, Self-Publishing, VIP
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10 Basic Steps To Setting-Up Your Blog
Synopsis There’s a learning curve to successful blogging. And it’ll take several months to fully learn most aspects of blogging and how to do it successfully. But the benefits that you and your business might gain can be enormous. Here … Continue reading
Posted in Article Marketing, Blogging, Book Marketing, Branding, Content Creation, Content Marketing, Marketing, Niche, Podcast, Promotion, Start-Up
Tagged Audience, Audience Feedback, Author Platform, Blogging, Book Publishing, Content, Ebook, Feedback, Joel Friedlander, Market Research, Market Testing, Marketplace, Podcast, Product Development, Promotion, Self-Publishing, Target Audience
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The 5 Essential Parts Of A Powerful Book Introduction
Synopsis Buyers of your book don’t care why you wrote your book. They just want to know how your book can help them improve their life. Your book’s Introduction gives you an opportunity to convince the buyers that your book … Continue reading
Posted in Book Marketing, Front Matter, Introduction, Podcast, Promotion, Writing
Tagged Book Marketing, Carnival Of The Indies, Front Matter, Introduction, Podcast, Promotion, Writing
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3 Common Myths About Book-Buyer Retention
Synopsis Understanding who your readers are, and what they need, and how to hold onto them, is essential for your financial success. Here are three common myths surrounding book-buyer retention that might have been preventing you from implementing a plan … Continue reading
Posted in Book Marketing, Buyer Retention, Customer Retention, Marketing, Niche, Podcast, Promotion, Self-Publishing
Tagged Book Marketing, Buyer Retention, Customer Retention, Marketing, Niche, Promotion, Self-Publishing
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27 Websites For Managing, Promoting, And Marketing Your Self-Published Books
Here is a list of websites that I have found to be essential to managing, promoting, and marketing my publishing business and my publications. They are listed in a random order: Continue reading
Posted in Blogging, Management, Marketing, Promotion, Websites
Tagged Blogging, Management, Marketing, Promotion, Websites
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