Category Archives: Promotion

How to Write a Book Foreword: A Checklist For Authors

Click here to download this PDF ebook               Synopsis Here is a list of important questions that you should think about to help you make sure that you have written a full and complete … Continue reading

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Posted in Endorsement, Foreword, Front Matter, Non-Fiction, Promotion, Self-Publishing, Writing | Tagged , , , , , , , | 2 Comments

Questions To Ask Yourself BEFORE Writing Your Book’s Introduction

Click here to download this PDF ebook               Synopsis Your book’s Introduction is a crucial first step for readers. It prepares them for what’s to come AND ignites their interest to read on. This … Continue reading

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Posted in Book Marketing, Carnival Of The Indies, Front Matter, Introduction, Promotion, Writing | Tagged , , , , , , , | Leave a comment

7 Questions To Ask BEFORE Writing Your Book’s Sell Sheet

Click here to download this PDF ebook               Synopsis A sell sheet is not as simplistic as it might first appear. It’s much more than a simple list of physical facts about your book, … Continue reading

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Posted in Book Marketing, Media Kit, Podcast, Promotion, Sales, Self-Publishing, Sell Sheet | Tagged , , , , , , , | Leave a comment

Getting a Big Name to Write Your Book’s Foreword

Synopsis Getting a “big-name” to write the foreword for your book is a great way to jump-start bigger sales and get positive publicity for your book. If you are an unknown author, getting a notable leader in your field to … Continue reading

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Posted in Credibility, Endorsement, Foreword, Front Matter, Podcast, Promotion | Tagged , , , , , , , | Leave a comment

10 Basic Steps To Setting-Up Your Blog

Synopsis There is a learning curve to successful blogging. And it will take several months to fully learn most aspects of blogging and how to do it successfully. But the benefits that you and your business might gain can be … Continue reading

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Posted in Article Marketing, Blogging, Book Marketing, Branding, Carnival Of The Indies, Content Creation, Content Marketing, Marketing, Niche, Podcast, Promotion, Start-Up | Tagged , , , , , , , , , , , , , , , , | Leave a comment

The 5 Essential Parts Of A Powerful Book Introduction

Synopsis Buyers of your book don’t care why you wrote your book. They just want to know how your book can help them improve their life. Your book’s Introduction gives you an opportunity to convince the buyers that your book … Continue reading

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Posted in Book Marketing, Carnival Of The Indies, Front Matter, Introduction, Podcast, Promotion, Writing | Tagged , , , , , , | Leave a comment

37 Tips For Writing A Book’s Foreword

Click here to download this PDF ebook               Synopsis Here is a list of 37 tips to help the person that is going to be writing the foreword for a book. This list is … Continue reading

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Posted in Book Marketing, Foreword, Front Matter, Marketing, Podcast, Promotion, Testimonial, Writing | Tagged , , , , , , , , | Leave a comment

Endorsement Vs. Testimonial: A Guide For Self-Publishers

Synopsis It is essential for a self-publisher to understand the differences between an endorsement and a testimonial – sometimes lumped together as “blurbs”. Each plays a vital role in the financial success of your book. Therefore, I have laid out … Continue reading

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Posted in Book Marketing, Endorsement, Front Matter, Podcast, Promotion, Testimonial | Tagged , , , , , | Leave a comment

How To Write A Book Foreword: Step by Step

Synopsis: How to create and write a powerful book foreword that will help build your credibility and status, AND help the book’s author sell more books. The process of writing the book foreword is reduced down to four easy steps. … Continue reading

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Posted in Book Marketing, Endorsement, Foreword, Front Matter, Marketing, Podcast, Promotion, Writing | Tagged , , , , , , , | Leave a comment

3 Common Myths About Book-Buyer Retention

Synopsis Understanding who your readers are, and what they need, and how to hold onto them, is essential for your financial success. Here are three common myths surrounding book-buyer retention that might have been preventing you from implementing a plan … Continue reading

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Posted in Book Marketing, Buyer Retention, Customer Retention, Marketing, Niche, Podcast, Promotion, Self-Publishing | Tagged , , , , , , | Leave a comment

Foreword Vs. Preface Vs. Introduction: A Guide For Self-Publishers

Synopsis: A foreword, preface, and introduction can each play a pivotal role in a book’s marketing plan. Understanding the differences, and how to use each to your advantage, can help propel your book to critical and financial success. What You … Continue reading

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Posted in Book Marketing, Foreword, Front Matter, Introduction, Marketing Plan, Podcast, Preface, Promotion, Writing | Tagged , , , , , , , , | Leave a comment

Video Marketing Tips: What Real Business Owners Are Doing

Synopsis Business owners Michele and Joseph Kunz share their advice and experiences in an interview with journalist Jason Moreau about using video marketing as part of their overall marketing plan. Author: Jason Moreau According to Marketing Sherpa, a third of … Continue reading

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Posted in Marketing, Promotion, Small Business, Video Marketing | Tagged , , , , | Leave a comment

27 Websites For Managing, Promoting, And Marketing Your Self-Published Books

Here is a list of websites that I have found to be essential to managing, promoting, and marketing my publishing business and my publications. They are listed in a random order: Continue reading

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Posted in Blogging, Management, Marketing, Promotion, Websites | Tagged , , , , | 1 Comment