Category Archives: Promotion

Questions To Ask Yourself BEFORE Writing Your Book’s Introduction

Posted on September 22, 2016 by Joseph C. Kunz, Jr.

Synopsis Your book’s Introduction is a crucial first step for readers. It prepares them for what’s to come AND ignites their interest to read on. This makes your book’s Introduction an important marketing tool for your book. Here is a … Continue reading →

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7 Questions To Ask BEFORE Writing Your Book’s Sell Sheet

Posted on August 22, 2016 by Joseph C. Kunz, Jr.

Synopsis A sell sheet is not as simplistic as it might first appear. It’s much more than a simple list of physical facts about your book, and a picture of you and your book. It’s a sophisticated and calculated strategic … Continue reading →

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Getting a Big Name to Write Your Book’s Foreword

Posted on July 28, 2016 by Joseph C. Kunz, Jr.

Synopsis Getting a “big-name” to write the foreword for your book is a great way to jump-start bigger sales and get positive publicity for your book. If you’re an unknown author, getting a notable leader in your field to write … Continue reading →

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10 Basic Steps To Setting-Up Your Blog

Posted on July 25, 2016 by Joseph C. Kunz, Jr.

Synopsis There’s a learning curve to successful blogging. And it’ll take several months to fully learn most aspects of blogging and how to do it successfully. But the benefits that you and your business might gain can be enormous. Here … Continue reading →

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The 5 Essential Parts Of A Powerful Book Introduction

Posted on June 13, 2016 by Joseph C. Kunz, Jr.

Synopsis Buyers of your book don’t care why you wrote your book. They just want to know how your book can help them improve their life. Your book’s Introduction gives you an opportunity to convince the buyers that your book … Continue reading →

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3 Common Myths About Book-Buyer Retention

Posted on April 18, 2016 by Joseph C. Kunz, Jr.

Synopsis Understanding who your readers are, and what they need, and how to hold onto them, is essential for your financial success. Here are three common myths surrounding book-buyer retention that might have been preventing you from implementing a plan … Continue reading →

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27 Websites For Managing, Promoting, And Marketing Your Self-Published Books

Posted on July 11, 2010 by Joseph C. Kunz, Jr.

Here is a list of websites that I have found to be essential to managing, promoting, and marketing my publishing business and my publications. They are listed in a random order: Continue reading →

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