Category Archives: Niche

Building A Profitable Business Based On Your Passion (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. My other posts about passion: • What Is Passion? • 3 Questions To … Continue reading

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Posted in Business, Business Model, Business Plan, Career, Entrepreneurship, Infographic, Niche, Passion, Start-Up, Success | Tagged , , , , , , , , , | Leave a comment

Differentiation And Positioning For Authors

Synopsis In order to become a financially successful author, you must learn how to differentiate and position yourself and your book as the go-to person and book that will help the readers solve their problems. This is not a difficult … Continue reading

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Posted in Author Platform, Authorship, Book Marketing, Differentiation, Niche, Positioning | Tagged , , , , , , , , | Leave a comment

What Is Niche And Micro-Niche Publishing?

Synopsis Niche marketing and micro-niche marketing are essential and powerful ingredients in the success of your book and your self-publishing business. Here’s an introduction to some of the terms and ingredients needed to develop and grow your specific niche and … Continue reading

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Posted in Book Marketing, Branding, Differentiation, Niche, Passion, Podcast | Tagged , , , , , , , , , | Leave a comment

10 Basic Steps To Setting-Up Your Blog

Synopsis There is a learning curve to successful blogging. And it will take several months to fully learn most aspects of blogging and how to do it successfully. But the benefits that you and your business might gain can be … Continue reading

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Posted in Article Marketing, Blogging, Book Marketing, Branding, Carnival Of The Indies, Content Creation, Content Marketing, Marketing, Niche, Podcast, Promotion, Start-Up | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Jump-Start Your Self-Publishing Business In 10 Steps

10 Steps To Self-Publishing Your First Book Synopsis These ten steps will help you painlessly jump-start your new self-publishing business. Although most of these steps are not difficult to accomplish, I believe that they will help you quickly lay the … Continue reading

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Posted in Blogging, Business Model, Carnival Of The Indies, Ebook, Entrepreneurship, EPUB, Epublishing, Management, Marketing, Niche, POD, Podcast, Self-Publishing, Spouse | Tagged , , , , , , , , , , , , , , | Leave a comment

The 10 Reasons That Convinced Me To Become A Self-Publisher

Synopsis Here I share with you my favorite reasons for becoming a self-publisher. As I see it, self-publishing can be a great way to enhance your current career and business, but it can, with a lot of work and fortitude, … Continue reading

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Posted in Business Model, Business Plan, Entrepreneurship, Niche, Podcast, Self-Publishing, Traditional Publishing | Tagged , , , , , | Leave a comment

The 10 Commandments To Becoming A Financially Successful Self-Publisher

Synopsis Creating your first book might seem like a daunting task at first glance. But by devoting some time and effort to it, you should be able to fearlessly create a quality book that can provide an ongoing stream of … Continue reading

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Posted in Blogging, Bookstore Sales, Design, Ebook, Epublishing, Niche, Podcast, Self-Publishing, Testimonial | Tagged , , , , , , , , | Leave a comment

3 Common Myths About Book-Buyer Retention

Synopsis Understanding who your readers are, and what they need, and how to hold onto them, is essential for your financial success. Here are three common myths surrounding book-buyer retention that might have been preventing you from implementing a plan … Continue reading

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Posted in Book Marketing, Buyer Retention, Customer Retention, Marketing, Niche, Podcast, Promotion, Self-Publishing | Tagged , , , , , , | Leave a comment

What Is Niche And Micro-Niche Publishing?

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction Niche marketing and micro-niche marketing are essential and powerful ingredients in the success of your self-publishing business. With … Continue reading

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Posted in Book Marketing, Branding, Niche, Passion | Tagged , , , , , | Leave a comment

3 Common Myths About Book-Buyer Retention

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction The business concept of holding onto, or retaining, past and current customers, is typically not given much thought … Continue reading

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Posted in Book Marketing, Buyer Retention, Customer Retention, Marketing, Niche, Promotion, Self-Publishing | Tagged , , , , , , | Leave a comment