Category Archives: Marketing

How To Use Marketing Channels To Drive Book Sales (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsMass-Market Paperback Books Vs. Trade Paperback Books (Infographic) Mass-Market … Continue reading

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Posted in Book Marketing, Infographic, Marketing, Marketing Channel, Marketing Plan, Offline Marketing, Online Marketing | Tagged , , , , , , | Leave a comment

How To Use Marketing Channels To Drive Book Sales

Synopsis Understanding how online and offline marketing channels can work together is essential for your book’s financial success. These channels, if consistently used together, can help you as an author achieve a sustainable competitive advantage. It will also help your … Continue reading

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Posted in Book Marketing, Marketing, Marketing Channel, Marketing Plan, Offline Marketing, Online Marketing | Tagged , , , , , , , , , , | Leave a comment

The “Author-Expert” And The “Book-Buyer” Dynamic (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts2 Essential Ingredients That Make A Book Foreword Great … Continue reading

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Posted in Book Marketing, Buying Cycle, Customer Retention, Customers, Infographic, Marketing | Tagged , , , , , | Leave a comment

Understanding The 3-Stages Of The Buying Cycle Can Improve Your Book Sales

Synopsis Helping book shoppers though the 3 stages of the buying cycle can dramatically improve your chances of making more book sales. If you understand what these 3 stages are about, and where the book shoppers are within that cycle, … Continue reading

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Posted in Book Marketing, Business Plan, Buying Cycle, Inbound Marketing, Marketing, Marketing Plan, Podcast | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

3 Steps To Creating A Winning Sell Sheet For Your Book

Synopsis Sell sheets have a simple mission. To Sell More Books. They’re really just a way to showcase the benefits of your book in a concise and impelling way. And if your sell sheet is created and utilized skillfully, it … Continue reading

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Posted in Book Marketing, Marketing, Marketing Plan, Media Kit, Non-Fiction, Sell Sheet | Tagged , , , , , , | Leave a comment

The Big Book Of Business Quotations, by Johnnie L. Roberts

Thank you to Johnnie L. Roberts for publishing and sharing my business quote in his new book of business quotes. Related PostsThe 4 Day Week – Does It Enhance Employee Productivity? Being A Working Dad – The Ultimate Balancing Act … Continue reading

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Posted in Business, Customer Retention, Customers, Entrepreneurship, Marketing, Quote, Small Business | Tagged , , , , , , | Leave a comment

The 5 Elements Of Successful Online Marketing (Infographic)

Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsThe Book Buyer’s Decision-Making Process Top 10 Book Cover … Continue reading

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How To Grow Your Twitter Following (Infographic)

The truth is that there is no silver bullet to growing your twitter. Twiends will give you a huge head-start and massive reach, but you will still need to get out there give people something valuable. Hope you enjoy! Click … Continue reading

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How To Twitter (Infographic)

New to Twitter and wondering how to get started? Dave Sumter is sharing this fun ‘how to twitter’ infographic to help you get going quickly. It answers beginner questions such as how to set up your Twitter account, how to … Continue reading

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Sell Sheet Terminology For Book Marketers

Synopsis Book sell sheets are an essential and integral part of a book’s marketing and publicity plans. For this reason, it is important for you to understand what goes into a great sell sheet. So, to help you get a … Continue reading

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Posted in Book Marketing, Bookstore Sales, Business Plan, Marketing, Media Kit, Podcast, Publicity, Sell Sheet | Tagged , , , , , , , , | Leave a comment