Category Archives: Inbound Marketing

5 Surefire Ways To Optimize Your Book’s Sell Sheet

Posted on September 20, 2018 by Joseph C. Kunz, Jr.

Updated December 10, 2022 Synopsis To become or remain financially successful as a self-publisher, you must be able to quickly and effectively get your marketing message to your book-buying audience. Your book’s sell sheet is an excellent tool to do … Continue reading →

Posted in Book Marketing, Call To Action, Inbound Marketing, Offline Marketing, Online Marketing, Outbound Marketing, Sales, Sell Sheet | Tagged , , , , , , , , , , , | Comments Off on 5 Surefire Ways To Optimize Your Book’s Sell Sheet

Understanding The 3-Stages Of The Buying Cycle Can Improve Your Book Sales

Posted on May 11, 2017 by Joseph C. Kunz, Jr.

Synopsis Helping book shoppers through the 3 stages of the buying cycle can dramatically improve your chances of making more book sales. If you understand what these 3 stages are about, and where the book shoppers are within that cycle, … Continue reading →

Posted in Book Marketing, Business Plan, Buying Cycle, Inbound Marketing, Marketing, Marketing Plan, Podcast | Tagged , , , , , , , , , , , , , , , , , | Comments Off on Understanding The 3-Stages Of The Buying Cycle Can Improve Your Book Sales

Sell Sheets: An Intro Guide For New Self-Publishers

Posted on November 17, 2016 by Joseph C. Kunz, Jr.

Synopsis A sell sheet is a one-sheet flyer that gives some detailed information about a book and its author. Here is a short discussion of what a sell sheet is and is not, how to use it, and what information … Continue reading →

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10 Amazing Low-Cost Ways To Market Your Book

Posted on August 1, 2016 by Joseph C. Kunz, Jr.

Synopsis Here is a beginner’s list of effective, popular, proven-to-work, and low-cost ways to market your book. The steps to marketing your book, and deciding which avenues are good for you to utilize for this, might take you a few … Continue reading →

Posted in Amazon, Article Marketing, Blogging, Book Marketing, Content Marketing, Endorsement, Inbound Marketing, Podcast, Social Media | Tagged , , , , , , , , , , | Comments Off on 10 Amazing Low-Cost Ways To Market Your Book

9 Powerful No-Cost Ways To Help Boost Book Sales

Posted on June 9, 2016 by Joseph C. Kunz, Jr.

Synopsis Here’s a quick discussion of some very powerful no-cost “passive marketing” ideas that’ll help you achieve never-ending book sales. What You Will Learn 1. You will learn how and why passive marketing is so powerful and important for improving … Continue reading →

Posted in Blogging, Book Marketing, Book Reviews, Inbound Marketing, Marketing, Outbound Marketing, Podcast, Testimonial | Tagged , , , , , , , , , , , | Comments Off on 9 Powerful No-Cost Ways To Help Boost Book Sales