Category Archives: Direct Marketing

Direct Mail Marketing Vs. Email Marketing: What’s Best For Your Small Business?

Synopsis Direct mail marketing and email marketing both have their advantages and disadvantages. But, both are an efficient and cost-effective way to find new customers, make new sales, up-sell to current customers, and stay connected with existing customers. And best … Continue reading

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4 Simple Low-Cost Ways To Improve Your Outbound Marketing Efforts

Synopsis Among the basic foundations of a thriving profitable business is an active, ongoing, and professional-looking outbound marketing presence. It doesn’t matter if you are a home-based business, or one-person professional office, or a business with many employees. This list … Continue reading

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Direct Mail Marketing For The Self-Publisher

Synopsis Many self-publishers have probably forgotten the power of this marketing strategy – or don’t believe that this method can work for a tech-savvy self-publisher. But, for the authors of non-fiction, especially those that own a business, a book’s marketing … Continue reading

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Posted in Book Marketing, Carnival Of The Indies, Direct Marketing, Mail Marketing, Podcast | Tagged , , , , , , , , , , , , | Leave a comment

4 Simple Low-Cost Ways To Improve Your Outbound Marketing Efforts

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction Among the basic foundations of a thriving profitable business is an active, ongoing, and professional-looking outbound marketing presence. … Continue reading

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Posted in Book Marketing, Direct Marketing, Email Marketing, Outbound Marketing | Tagged , , , , , , | Leave a comment

Direct Mail Marketing For The Self-Publisher

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction When it comes to marketing your self-published book, there are a number of options open to you. One … Continue reading

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Posted in Book Marketing, Carnival Of The Indies, Direct Marketing, Mail Marketing | Tagged , , , , | 2 Comments

Direct Mail Marketing Vs. Email Marketing: What’s Best For Your Small Business?

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Small businesses cannot ignore the power of direct mail marketing and email marketing. Of course, both have their advantages … Continue reading

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Posted in Direct Marketing, Email Marketing, Marketing, Small Business | Tagged , , , , | 1 Comment