Search This Site
Categories
Category Cloud
- Amazon
- Audience
- Author Platform
- Authorship
- Blogging
- Book Cover
- Book Marketing
- Book Reviews
- Bookstore Sales
- Branding
- Business
- Business Management
- Business Model
- Business Plan
- Career
- Carnival Of The Indies
- Content Marketing
- Credibility
- Design
- Endorsement
- Entrepreneurship
- Foreword
- Front Matter
- Inbound Marketing
- Infographic
- Introduction
- Marketing
- Marketing Plan
- Media Kit
- Niche
- Non-Fiction
- Passion
- Podcast
- Preface
- Promotion
- Quote
- Sales
- Self-Publishing
- Sell Sheet
- Small Business
- Social Media
- Start-Up
- Success
- Testimonial
- Writing
Category Archives: Authorship
2 Writing Tips to Show Your Non-Fiction Readers That You Understand Them
Synopsis Here are two fundamental and powerful non-fiction writing techniques that will truly show your reading audience that you understand them and their issues. These two writing techniques, along with a hefty dose of sincerity, honesty, and respect for yourself, … Continue reading
Posted in Audience Needs, Authorship, Blogging, Content Creation, Copywriting, Credibility, Emotional Connection, Empathy, Expertise, Long Tail, Longtail, Motivation, Non-Fiction, Passion, Wants And Needs, Writing
Tagged Blogging, Book Marketing, Book Sales, Consumer Needs, Consumer Wants, Non-Fiction, Reader Needs, Reader Wants, Writing
Comments Off on 2 Writing Tips to Show Your Non-Fiction Readers That You Understand Them
6 Simple Tips For Writing Non-Fiction In Plain English
Synopsis Writing in “plain English” is a great way to make a good impression on your audience. This means writing in a way that makes your message easy to read and understand. It doesn’t matter who your audience is or … Continue reading
Posted in Audience, Authorship, Blogging, Copywriting, Non-Fiction, Plain English, Reader Needs, Reader Retention, Writing
Tagged big words, Blogging, clear communication, clichés, Contractions, convoluted sentences, Copywriting, Emotional Connection, fancy words, formal writing, inflated vocabulary, informal writing, jargon, keeping it real, laymen’s terms, natural voice, Non-Fiction, ornate words, personable writing, plain and simple, plain English, sentence structure, slang, the art of writing, Writing, writing style, Writing Voice
Comments Off on 6 Simple Tips For Writing Non-Fiction In Plain English
5 Selfishly Great And Satisfying Reasons To Write A Non-Fiction Book
Synopsis If you like to help people improve their own lives, careers, businesses, and relationships – by teaching, inspiring, and sharing your own knowledge and experiences – then you should be writing non-fiction. Here is a shortlist of my favorite … Continue reading
Posted in Audience, Authorship, Benefits, Credibility, Expertise, Marketing Plan, Needs, Non-Fiction, Self-Publishing, Wants, Wants And Needs
Tagged and relationships, businesses, by teaching, careers, If you like to help people improve their own lives, inspiring and sharing your own knowledge and experiences, then you should be writing non-fiction. Here is a short list of my favorite reasons why you should be writing and selling your own non-fiction books.
Comments Off on 5 Selfishly Great And Satisfying Reasons To Write A Non-Fiction Book
The Importance of Sincerity When Writing Non-Fiction
Synopsis Sincerity is extremely important to all of us because it helps to build trust with each other. And trust is one of the fundamental building blocks to developing a lasting and rewarding relationship. It’s especially important for non-fiction writers … Continue reading
Posted in Authorship, Credibility, Foreword, Memoir, Non-Fiction, Tone
Tagged Authenticity, Authorship, Believability, Business Writing, Credibility, Emotional Connection, Memoir, Non-Fiction, Sincerity, Tone, Trust, Writing, Writing Voice
Comments Off on The Importance of Sincerity When Writing Non-Fiction
The Top Reasons Non-Fiction Books Do NOT Achieve Success
Synopsis Why isn’t my non-fiction bookselling more copies? Why is my book a failure? Why don’t I feel successful as a self-publisher? These common questions can sometimes be difficult to answer very quickly. And the answer isn’t always as simple … Continue reading
Posted in Audience, Audience Needs, Author Platform, Authorship, Blogging, Book Cover, Book Marketing, Credibility, Market Research, Marketing, Marketing Plan, Non-Fiction, Pricing, Sales, Social Media, Success
Tagged Audience, Audience Needs, Author Platform, Authorship, Blogging, Book Cover, Book Marketing, Book Publishing, Credibility, Market Research, Marketing, Marketing Plan, Non-Fiction, Pricing, Sales, Social Media, Success
Comments Off on The Top Reasons Non-Fiction Books Do NOT Achieve Success
The Top Reasons Non-Fiction Books Do NOT Achieve Success (Infographic)
Click on the image to enlarge it. View the full post that goes with this infographic. How Do I Define Success? I believe that most of us that write and publish books are after two main things: 1. Some amount … Continue reading
Posted in Authorship, Infographic, Success
Tagged Book Publishing, Critical-Acclaim, Financial Success, Publishing Mistakes, Self-Publishing, Success
Comments Off on The Top Reasons Non-Fiction Books Do NOT Achieve Success (Infographic)
Do We Write Books For “Financial Success” Or “Critical-Acclaim”?
Synopsis Do we write books for profit alone, or to gain favorable approval from others? Or is it a combination of both? Is money more important than fame? Does fame guarantee a stream of income? These questions are a good … Continue reading
Posted in Authorship, Self-Publishing, Success
Tagged Book Publishing, Business, Career, Critical-Acclaim, Financial Success, Passion, Success
Comments Off on Do We Write Books For “Financial Success” Or “Critical-Acclaim”?
Differentiation And Positioning For Authors
Synopsis In order to become a financially successful author, you must learn how to differentiate and position yourself and your book as the go-to person and book that will help the readers solve their problems. This is not a difficult … Continue reading
Posted in Author Platform, Authorship, Book Marketing, Differentiation, Niche, Positioning
Tagged Author Platform, Authorship, Book Marketing, Book Publishing, Differentiation, Niche, Podcast, Positioning, Self-Publishing
Comments Off on Differentiation And Positioning For Authors
11 Free Testimonial Sources For Non-Fiction Authors
Synopsis Testimonials from a wide variety of people is a great way to bring credibility, exposure (eyeballs), and higher sales for your book. Here are eleven sources to find free testimonials that you can use to help promote your book … Continue reading
Posted in Authorship, Book Marketing, Endorsement, Non-Fiction, Podcast, Testimonial
Tagged Authorship, Book Marketing, Endorsement, Non-Fiction, Podcast, Quote, Self-Publishing, Testimonial
Comments Off on 11 Free Testimonial Sources For Non-Fiction Authors
Health Care Vs. Health-Care Vs. Healthcare: The Debate Continues
Synopsis The term “healthcare” will eventually become widely accepted as one word, not two, whether die-hard grammarians, linguists, and editors like it or not. Our language, and any discussions about health, will be greatly improved by ending this battle. The … Continue reading
Posted in Authorship, Grammar, Language, Linguistics, Podcast, Writing
Tagged American Healthcare, Apostrophe, Composition, Compound Words, Contractions, Grammar, Health Care, Healthcare, Hyphen, Language, Linguists, Plurals, Possessive Apostrophe, Possessives, Punctuation, Usage, Writing
Comments Off on Health Care Vs. Health-Care Vs. Healthcare: The Debate Continues
How A Book Foreword Can Help An Author’s Career
Synopsis How a carefully written book foreword can boost the career and book sales of both the author of the book, AND the author of the foreword. What You Will Learn In This Post 1. You will learn how a … Continue reading
Posted in Author Platform, Authorship, Book Marketing, Career, Foreword, Reputation, Strategy, Writing
Tagged Authorship, Book Marketing, Credibility, Expert, Foreword, Podcast, Reputation, Writing
Comments Off on How A Book Foreword Can Help An Author’s Career
3 Tips To Writing A Great Acknowledgements Page
Synopsis On the surface, the Acknowledgements Page might seem to be an insignificant part of the book. But the competition for authors to gain new readers is very intense. Because of this, we must view every section of the book … Continue reading
Posted in Acknowledgement, Authorship, Book Marketing, Front Matter, Podcast, Writing
Tagged Acknowledgements Page, Authorship, Book Acknowledgement, Book Marketing, Podcast, Self-Publishing, Writing
Comments Off on 3 Tips To Writing A Great Acknowledgements Page
