Category Archives: Authorship

The Top Reasons Non-Fiction Books Do NOT Achieve Success (Infographic)

Posted on November 14, 2017 by Joseph C. Kunz, Jr.

How Do I Define Success? I believe that most of us that write and publish books are after two main things: 1. Some amount of financial return for the hard work we put into creating and publishing our books; and, … Continue reading →

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Do We Write Books For “Financial Success” Or “Critical-Acclaim”?

Posted on November 13, 2017 by Joseph C. Kunz, Jr.

Synopsis Do we write books for profit alone, or to gain favorable approval from others? Or is it a combination of both? Is money more important than fame? Does fame guarantee a stream of income? These questions are a good … Continue reading →

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Differentiation And Positioning For Authors

Posted on November 3, 2016 by Joseph C. Kunz, Jr.

Synopsis In order to become a financially successful author, you must learn how to differentiate and position yourself and your book as the go-to person and book that will help the readers solve their problems. This is not a difficult … Continue reading →

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11 Free Testimonial Sources For Non-Fiction Authors

Posted on October 27, 2016 by Joseph C. Kunz, Jr.

Synopsis Testimonials from a wide variety of people is a great way to bring credibility, exposure (eyeballs), and higher sales for your book. Here are eleven sources to find free testimonials that you can use to help promote your book … Continue reading →

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Posted in Authorship, Book Marketing, Endorsement, Non-Fiction, Podcast, Testimonial | Tagged , , , , , , , | Leave a comment

Health Care Vs. Health-Care Vs. Healthcare: The Debate Continues

Posted on October 20, 2016 by Joseph C. Kunz, Jr.

Synopsis The term “healthcare” will eventually become widely accepted as one word, not two, whether die-hard grammarians, linguists, and editors like it or not. Our language, and any discussions about health, will be greatly improved by ending this battle. The … Continue reading →

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Posted in Authorship, Grammar, Language, Linguistics, Podcast, Writing | Tagged , , , , , , , , , , , , , , , , | Leave a comment

How A Book Foreword Can Help An Author’s Career

Posted on October 17, 2016 by Joseph C. Kunz, Jr.

Synopsis How a carefully written book foreword can boost the career and book sales of both the author of the book, AND the author of the foreword. What You Will Learn In This Post 1. You will learn how a … Continue reading →

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Posted in Author Platform, Authorship, Book Marketing, Career, Foreword, Reputation, Strategy, Writing | Tagged , , , , , , , | Leave a comment

3 Tips To Writing A Great Acknowledgements Page

Posted on June 23, 2016 by Joseph C. Kunz, Jr.

Synopsis On the surface, the Acknowledgements Page might seem to be an insignificant part of the book. But the competition for authors to gain new readers is very intense. Because of this, we must view every section of the book … Continue reading →

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How A Book Foreword Can Help An Author’s Career

Posted on February 7, 2016 by Joseph C. Kunz, Jr.

Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction A credible book foreword can, and should be, a powerful marketing tool for the author of the book, … Continue reading →

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Posted in Author Platform, Authorship, Book Marketing, Career, Foreword, Reputation, Strategy, Writing | Tagged , , , , , | Leave a comment