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Category Archives: Author Platform
All Blog Traffic Is Not Created Equal (Infographic)
Click to enlarge image. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsThe Foreword, Preface, And Introduction As Powerful Marketing Tools … Continue reading
Is A Large Platform Critical For An Author’s Success?
Synopsis Creating a huge platform with many thousands of followers might seem like the most obvious way to achieve success. But, there’s more to it than that. A huge email list, and huge Twitter and Facebook following, are all great, … Continue reading
Posted in Audience, Author Platform, Blogging, Book Marketing, Platform, Podcast, Social Media
Tagged Audience, Author Platform, Blogging, Book Marketing, Book Promotion, Podcast, Social Media
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6 Things Readers Expect From Your Blog Infographic
Click to enlarge image. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Related PostsHow To Use Marketing Channels To Drive Book Sales The “Author-Expert” And … Continue reading
The Highly Credible Person (Infographic)
Click here to view the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts10 Signs Of A Fake Guru 2 Essential Ingredients That … Continue reading
Posted in Author Platform, Credibility, Expertise
Tagged Author Credibility, Author Platform, Credibility, Expertise, Infographic, Trustworthiness
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Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic)
Click image to enlarge. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com with this graphic. Marketplace Or Heart: Where Do The Best Book Ideas Originate? (Infographic) https://t.co/kTYaqRFp7x — … Continue reading
Differentiation And Positioning For Authors
Synopsis In order to become a financially successful author, you must learn how to differentiate and position yourself and your book as the go-to person and book that will help the readers solve their problems. This is not a difficult … Continue reading
How A Book Foreword Can Help An Author’s Career
Synopsis How a carefully written book foreword can boost the career and book sales of both the author of the book, AND the author of the foreword. What You Will Learn In This Post 1. You will learn how a … Continue reading
Posted in Author Platform, Authorship, Book Marketing, Career, Foreword, Reputation, Strategy, Writing
Tagged Authorship, Book Marketing, Credibility, Expert, Foreword, Podcast, Reputation, Writing
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Do The Best Book Ideas Originate In The Marketplace Or In The Heart Of The Author?
Marketplace Or Heart: Where Do The Best Book Ideas Originate? Synopsis This is one of the initial big questions would-be authors ask when they finally decide that they want to write their first book. The answer is not as elusive as many … Continue reading
Posted in Author Platform, Blogging, Book Marketing, Carnival Of The Indies, Credibility, Feedback, Market Research, Podcast
Tagged Audience, Audience Feedback, Author Platform, Blogging, Book Publishing, Content, Ebook, Feedback, Market Research, Market Testing, Marketplace, Podcast, Product Development, Self-Publishing, Target Audience
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How A Book Foreword Can Help An Author’s Career
Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction A credible book foreword can, and should be, a powerful marketing tool for the author of the book, … Continue reading
Posted in Author Platform, Authorship, Book Marketing, Career, Foreword, Reputation, Strategy, Writing
Tagged Author Platform, Authorship, Book Marketing, Career, Foreword, Reputation
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6 Tips to Create the Ultimate Consulting Landing Page (Infographic)
By Michael Zipursky Your consulting website and landing pages shouldn’t just look good. They should be marketing assets. Research has revealed that 92%+ of website visitors will never come back to your site again. Which means that it’s more critical … Continue reading
Posted in Author Platform, Blogging, Consulting, Infographic, Websites
Tagged Blogging, Consulting, Infographic, Landing Page, Website Design
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Do Authors Need A Large Platform?
Introduction It is critical that an author have a well-established platform. But it is not imperative that it be a large platform. In today’s “new-media” world, it is not necessarily about the numbers anymore. It is now about “engagement” with … Continue reading
Do The Best Book Ideas Originate In The Marketplace Or In The Heart Of The Author?
Editors Note: This post has been completely revamped and updated for accuracy and comprehensiveness. Click here to read the new post. Introduction Do the best book ideas originate in the marketplace OR in the heart of the author? This is … Continue reading
Posted in Author Platform, Blogging, Carnival Of The Indies, Credibility, Feedback, Market Research
Tagged Audience, Audience Feedback, Author Platform, Blogging, Book Publishing, Content, Ebook, Feedback, Market Research, Market Testing, Marketplace, Product Development, Self-Publishing, Target Audience
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