Category Archives: Audience

6 Simple Tips For Writing Non-Fiction In Plain English

Synopsis Writing in “plain English” is a great way to make a good impression on your audience. This means writing in a way that makes your message easy to read and understand. It doesn’t matter who your audience is or … Continue reading

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Posted in Audience, Authorship, Blogging, Copywriting, Non-Fiction, Plain English, Reader Needs, Reader Retention, Writing | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

5 Selfishly Great And Satisfying Reasons To Write A Non-Fiction Book

Synopsis If you like to help people improve their own lives, careers, businesses, and relationships – by teaching, inspiring, and sharing your own knowledge and experiences – then you should be writing non-fiction. Here is a shortlist of my favorite … Continue reading

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Posted in Audience, Authorship, Benefits, Credibility, Expertise, Marketing Plan, Needs, Non-Fiction, Self-Publishing, Wants, Wants And Needs | Tagged , , , , , , | Leave a comment

The Top Reasons Non-Fiction Books Do NOT Achieve Success

Synopsis Why isn’t my non-fiction bookselling more copies? Why is my book a failure? Why don’t I feel successful as a self-publisher? These common questions can sometimes be difficult to answer very quickly. And the answer isn’t always as simple … Continue reading

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Posted in Audience, Audience Needs, Author Platform, Authorship, Blogging, Book Cover, Book Marketing, Credibility, Market Research, Marketing, Marketing Plan, Non-Fiction, Pricing, Sales, Social Media, Success | Tagged , , , , , , , , , , , , , , , , | Leave a comment

All Blog Traffic Is Not Created Equal (Infographic)

Click on the image to enlarge it. View the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related Posts6 Simple Tips For Writing Non-Fiction … Continue reading

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Is A Large Platform Critical For An Author’s Success?

Synopsis Creating a huge platform with many thousands of followers might seem like the most obvious way to achieve success. But there’s more to it than that. A huge email list, and huge Twitter and Facebook following, are all great, … Continue reading

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Step Into Your Reader’s Shoes And Understand How They Think (Infographic)

Click on the image to enlarge it. Click here to view the full post that goes with this infographic. Share This Image On Your Site Please include attribution to https://kunzonpublishing.com/ with this graphic. Hashtags: #selfpublishing #bookmarketing Related PostsUnderstanding The 3-Stages … Continue reading

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Who Should Be Acknowledged In Your Book?

Synopsis Your Acknowledgments Page doesn’t need to be an exhaustive listing of every last person that helped you. But at the very least, you must include all the people that had an important impact on you and your book. Here … Continue reading

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Posted in Acknowledgement, Acknowledgment, Audience, Book Marketing, Front Matter, Podcast, Writing | Tagged , , , , , , , , , , , | Leave a comment